2. Words like “testament,” “vibrant,” “navigate,” “pathway” — AI loves these. Humans don’t talk this way.
When your expensive ad reads like ChatGPT’s first draft, you’ve already lost the reader.
The fix? Read it out loud. Yourself. Before you post.
1. Not just X, but Y” — Delete these hedging phrases. Pick one thing and commit.(Pro move: Find/replace ‘not just’ and ‘n’t just’ with nothing, ‘but’ with ‘and’)
There are over 1 million books on marketing. I would have read over 100 books on marketing over the last 20 years. Most of the old marketing is dead. Here is what I have learned and shared as 12 new marketing laws in 2022. What, then, are the ends?
Finally - Mainstream: This is no more a phase. At this stage, you have had a full adoption across all markets and integrate into core execution engines. This is business as usual and in all probability, you will have other competitors in the market. It is all about efficiency.
1000s of startups fail each day. And there is only one reason - they fail to scale.
Scaling is the oxygen for a startup.
How do you scale to sustain - At @futureshift_sg have summarised into just 5 + 1 step @ZMOTly Smart Scaling Framework.
Phase 5. Scaled Deployment is all about focussed field execution to achieve stated goals and objectives. Here it is critical to achieving maximum revenue/ growth with minimum or administration.
TADAA! allows underserved children in India to experience the joy of reading via a platform that supports children's learning, social and emotional needs.
@KathaIndia @futureshift_sg @3x3Learning@betterbhavishya
https://t.co/rJVkYtoKIC
This is an honour to be part of this standards initiative with @IEEESA. #TADAA and #300M strives to bring the joy of reading to millions of children in entrenched poverty.
#ZMOTly wishes you a happy new year.
2021 began with #Futureshift being awarded the 'Consulting Company of the Year' by #CEOInsights, and we had a fantastic year with our clients, driving impact and bottom lines.
We look forward to expanding our #CxOonTap#VirtualCxO in 2022.