The Zhibo Digital podcast is a digital productivity podcast hosted by @MrJohnstone_ and @joeyzhibo that helps you to leverage digital tools and strategies for impact, income and influence.
Listen via: https://t.co/0Ozt4nexNp
Its be over 34 days since heavily armed gunmen disguised in military uniforms executed a coordinated raid on three schools simultaneously in Oriire, Oyo State.
Since April 2014, Nigeria has suffered 26 major school attacks, resulting in over 2,400 student abductions.
Between October 2016 and April 2026, at least 16 senior military officers have been killed in action.
We are talking about:
👉3 Brigadier Generals
👉2 Colonels
👉10 Lieutenant Colonels
👉1 Major
@TheICIR reports: https://t.co/AkCTdqPgS8
💫 THE WORLD IS BLUE; AND THEY CAN’T DENY IT.
FIFA CLUB WORLD CUP CHAMPIONS.
@ChelseaFC 3 - 0 PSG.
They called PSG the best in the world:
But on the night that mattered,
Chelsea didn’t just play…,
They conquered.
With poise.
With power.
With a plan carved in brilliance.
1/10
You’re wasting your time creating short form videos.
We worked with 41 businesses to track what they spend on content (including employee hours) and what it generates in revenue.
The big expense for content, for the companies that did it right, was the promotion, not the creation.
Here is how much content costs and what it generates over time in revenue.
Check out how much organic social reach has been dropping by over time.
It’s more than 50% in just the last 4 years.
But even with the rising cost of producing high-quality content, you have no choice but to leverage the social web.
People spend too much time on these platforms to ignore them… with the average person spending over 140 minutes a day on them.
Long
Long-form
Long-form posts
Long-form posts on
Long-form posts on X
Long-form posts on X can
Long-form posts on X can now
Long-form posts on X can now be
Long-form posts on X can now be shared
Long-form posts on X can now be shared using
Long-form posts on X can now be shared using Buffer
Long-form posts on X can now be shared using Buffer 😎
Long-form posts on X can now be shared using Buffer 😎 We
Long-form posts on X can now be shared using Buffer 😎 We can’t
Long-form posts on X can now be shared using Buffer 😎 We can’t wait
Long-form posts on X can now be shared using Buffer 😎 We can’t wait to
Long-form posts on X can now be shared using Buffer 😎 We can’t wait to see
Long-form posts on X can now be shared using Buffer 😎 We can’t wait to see what
Long-form posts on X can now be shared using Buffer 😎 We can’t wait to see what you
Long-form posts on X can now be shared using Buffer 😎 We can’t wait to see what you create
Long-form posts on X can now be shared using Buffer 😎 We can’t wait to see what you create with
Long-form posts on X can now be shared using Buffer 😎 We can’t wait to see what you create with 25,000
Long-form posts on X can now be shared using Buffer 😎 We can’t wait to see what you create with 25,000 characters
Long-form posts on X can now be shared using Buffer 😎 We can’t wait to see what you create with 25,000 characters!
You do need to be subscribed to X Premium to share long-form posts. If you are, this feature is already available on your Buffer account. ✨
Where the smart money is going in marketing?
We talked to 119 companies that all generate over 10 million dollars a year in revenue to see what their current content efforts look like and how they are adjusting for next year.
Check out the chart. The biggest change they are making for 2025 is leveraging AI more to help keep their content up to date so it continually ranks well.
Here is the best time to post on social media.
It varies per platform and with certain ones they prefer if you post multiple times a day.
But in general don’t force it, the most important thing (and you won’t see this in the chart) is content quality.
Check out the data.
You’re sending emails during the wrong day and time.
We did an analysis of 1.46 billion emails sent over a year and found that Tuesday, Wednesday, and Thursday are the best days to send emails.
As for time, 9am to 12pm performed the best.
Consider sending your most important emails during those days and time.
Celebrating the end of Black History Month at @ChathamHouse was inspiring, surrounded by Neil Kenlock MBE’s impactful works and the exhibition “Beyond Expectations” curated by his daughter, Emelia Kenlock.
#BlackHistoryMonthUK