Our radically different approach to Digital helps brands deliver what shoppers want. No one wants to be sold…but shoppers can be informed and influenced.
#SupportLocal restaurants! Nothing as icon as warm soup on a cool day. NE Ohio local reco from Rachel: "I love to order chicken noodle soup from Yours Truly. It is hearty and heart-warming all at once! Call or order online for pickup at https://t.co/1JdbGxsnYQ"
3rd party cookies are crumbling. But it's not the end of the advertising world. 1st party data is still very actionable and opt-in via devices mean that advertisers can still find their audience. Owen at Invoca put together a nice overview: https://t.co/3sMftMcOkk
New product drop? Recruitment webinar? Upcoming promotion? Ask us about our unique click-to-calendar mobile marketing program. We'll give you a free consultation to see how your brand could benefit from this unique #mobile#marketing tactic. https://t.co/pl3cUEeyvv
Twitch, a popular video game streaming platform, is getting more play from brands outside of energy drinks and tech. With over 6.9 billion streamers and 2 billion hours of content - it's primed for tapping into GenZ and interest-based cohorts. https://t.co/z8GKTM43g3
@Twitter analyzed billions of tweets from Dec 2018-Nov 2020. 6 Key themes emerged: Wellbeing, Creator-Culture, Positivity, Sustainability, Tech, and Self-expression. Brands that bring value and relevance to these topics can win. Free download: https://t.co/fXuPoXFONJ
User-generated content can be reviews, photos, memes and even sharing new purchase excitement on social media. Did you know that over 25% of consumers worldwide say that visual user-generated content on Facebook influences their purchase decisions? #Read https://t.co/qX9fyOB3v6
Recent data from BazaarVoice shows that 72% of consumers think that the retail industry needs a new set of standards to combat fake reviews. Have you noticed suspicious reviews when buying products online? What stands out to you? #data#research https://t.co/zbuAByHBJj
Support local restaurants! Great chinese food delivered on the westside of Cleveland from Creative Director, Mike: "We order the Kung Pao Beef and Moo Goo Gai Pan from Szechuan Garden in Lakewood. Great flavor, great quality." https://t.co/qtom3f3eHe
We plan, buy and optimize media campaigns differently than your typical digital media agency. Ask us about Always-On Optimization, Learn & Earn Buying, and Direct Inventory Access https://t.co/jHwNDa3Uj0
How will your newest product be received? Need website feedback? How about brand awareness and favorability metrics? Zig runs quick surveys and full brand studies on behalf of clients. Make marketing decisions based on data. Zig can help. Contact us. https://t.co/KJ8kElhOue
Pinterest and the Style/Beauty industry are a great match. Aya Kanai, Pinterest's head of content and creator partnerships, digs into the beauty vertical. Zig has used Pinterest for clients and we love Pinterest's capabilities for advertisers. #socialmedia https://t.co/62y80MgPjf
Support local restaurants! Another gem from Zig's fearless leader, Howard: "I love to order the doner (Turkish for gyro) from Anatolia Cafe in Cleveland Hts. Great food, atmosphere and service. Lots of other Turkish favorites as well." https://t.co/qTIvyaQHlR
Common question we hear from startup brands, 'What about SEO?'. A good SEO strategy should be paired with a great paid media strategy. Get tips on your SEO long-game and ask us at Zig how to put together a winning media plan. https://t.co/PdQlSiWxZ2
POLL: What do you want to read more about? Marcom strategy [@ reply this post], Gamestop [favorite this post], Social media privacy [retweet this post]
New Instagram features for the start of 2021. Dashboard for businesses/creators and post scheduling via API. Finally bringing Instagram up to the level us marketers are accustomed to. Does your business leverage Instagram organic or paid? https://t.co/SiJlhOlAEn
Support local restaurants! Media Strategist Liz's go-to sushi joint on Cleveland's east side: "I absolutely love to order sushi from Shuhei. I order something new every time - and it's always so fresh and delicious!" https://t.co/OLBWsMbeXm
Interactive content like calculators, quizzes, configurators can increase conversion rates up to 2x compared to static content. Check out one of our working examples called Shout Out to Eat Out which we ran to help increase Chili's dining occasions. https://t.co/qw0srF5CVW
@ExperianDQ reports that 84% of customer-centric companies focus on the mobile customer experience. Get tips for running SMS customer service, text message promos and marketing. https://t.co/GmehOmguBy
Support local! Creative Director Mike's take-out fav in Northeast Ohio: "We love to get take out from Proper Pig in Lakewood. Incredible smoked BBQ. You cannot go wrong from pulled pork to brisket to smoked turkey to even bacon on a stick. Amazing" https://t.co/wtqK0l7d85
#InfluencerMarketing is exciting, genuine, and valuable. Avg return of $6.50 on the dollar! Zig can help you launch influencer marketing. We do it all--curate influencers, align content, manage relationships, and put KPI measurement in place. https://t.co/xoQGS1Z5VK