Kim Kardashian and her brand SKIMS faced significant backlash after reports surfaced that the brand hosted a private "shopping spree" or charity event for the daughters and families of Israeli soldiers.
SKIMS reportedly hosted an event in Los Angeles where the daughters of IDF soldiers were given free items during a shopping spree.
News of the event began circulating widely in late December 2025 after a deleted Instagram story from Hagiborim—an Israeli organization that supports children of fallen or injured soldiers—resurfaced. The organization thanked Kardashian and her friend Allison Statter for hosting the special event.
The event occurred around the same time SKIMS announced an exclusive partnership with Irani Corp to open 10 to 15 standalone stores in Israel by 2026.
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