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An Auntie Anne’s original pretzel cost about $3.50 in 2009. Today it’s $7.29. The pretzel tracked inflation almost perfectly.
The pretzel is accidentally the most honest inflation tracker in America. It’s priced in flour, sugar, labor, commercial rent, and energy. Every cost that went up in 17 years is baked into that $7.29. One mall receipt tells you more about the economy than most dashboards.
Now do the rest. Gas in 2009 averaged $2.35 a gallon. Today it’s $3.81. Up 62%. The median U.S. home sold for $172,000 in 2009. The latest FRED data has it at $405,300. Up 136%. Average public university tuition went from about $7,000 to $12,000. Up 71%. Health insurance premiums for a family of four went from $13,000 to over $24,000. Up 85%.
Every price in the economy moved. The federal minimum wage of $7.25 was set on July 24, 2009. It has not changed once in 6,088 days. $7.25 in 2009 had the purchasing power of $10.47 today. That’s a 30% silent pay cut delivered one year at a time, while the number on the check never moved.
In 2009, $7.25 bought two Auntie Anne’s pretzels. In 2026, it doesn’t buy one.
The dollar lost 30% of its value. The pretzel adjusted. The wage didn’t.