Marc Crouch

Focused on A.I and automation for the marketing industry.
Founder @alteritycloud

[Marc Crouch @_marccrouch]

Pretty poor of @stripe, their service has been down for at least 40 minutes now and no update to their status page and absolute radio silence on socials. Not a good look.

[Marc Crouch @_marccrouch]

Upwork found that 88% of the highest AI productivity gainers also report burnout. They're twice as likely to quit as their less productive colleagues.

The human brain is not designed for endless complex thinking or context-switching. We should use AI to work less, not more.

[Marc Crouch @_marccrouch]

@irabukht To be honest, the ad platforms themselves have been clearly on a mission to automate ad management for a while now, so any startup attempting to do that was on a highway to obsolescence.

That said, the idea of unleashing Claude on a paid ad account with budget is terrifying.

[Marc Crouch @_marccrouch]

@adamscochran @emollick Interesting. I was wondering why it kept forgetting things from only a few steps before when I was coding with it.

[Marc Crouch @_marccrouch]

“The magic trick that’s made Perplexity worth 10 figures, in other words, appears to be that it’s both doing what it says it isn’t and not doing what it says it is.”

Ouch.

[WIRED @WIRED]

“It’s almost like Wikipedia and ChatGPT had a kid." That's how Perplexity's CEO described their product.

Now, a WIRED investigation shows that the AI-powered search startup accused of stealing content is scraping—and making things up out of thin air.
https://t.co/8WeeSyeV8z

[Marc Crouch @_marccrouch]

@jeremyphoward It’s had this habit lately of regurgitating my original code with zero changes but claiming it’s made changes. Got to the point where I was diffing its output each time just to be sure (because god forbid it would just give me relevant parts only!)

[Marc Crouch @_marccrouch]

@bindureddy Behind in what way? How do you define what a leading LLM is? How do you quantify the successful adoption of LLM technology (which Google invented, btw) within an organisation?

There is no solid consensus on the answers to these questions yet.

[Marc Crouch @_marccrouch]

@Rixhabh__ I think you should probably re-title this thread “Some creative ad ideas”, seeing as half of them are fake.

[Marc Crouch @_marccrouch]

@ultralouweezy @mrsverypicky @JamesBlunt @HackedOffHugh In the film of Bridget Jones the gay friend was a pop star who had a one hit wonder. Hence the scene in the bar “Are you the chap who wrote that song?”

[Marc Crouch @_marccrouch]

@IamScottlarson Very interesting read, thanks for sharing. I’m curious about the CFO’s statement that most M&A deals fail to realize expected value. Do you know a good source for this, or the main reasons?

[Marc Crouch @_marccrouch]

@JeremyNguyenPhD @alexhern This is fascinating. Can we also explain its obsession with compound sentences? I feel like I’m constantly battling with its love for semicolons.

[Marc Crouch @_marccrouch]

A fascinating analysis of how human bias impacts AI in a very real way.

[Jeremy Nguyen ✍🏼 🚢 @JeremyNguyenPhD]

MYSTERY SOLVED!

Why does ChatGPT use the word "delve" so much? We've seen a 10x increase in the proportion of medical studies using the word "delve" from 2022 to 2024. But why?

@alexhern at The Guardian might've just solved it. Thread below, complete with the trail of clues:

[Marc Crouch @_marccrouch]

@pmarca Objection! Leading the witness

[Marc Crouch @_marccrouch]

I think A.I. will start really having an impact this year. Last year was mostly about head-spinning innovation, early cash grabs and people trying to figure out the capabilities and tooling around the new generative A.I. tech.

[Marc Crouch @_marccrouch]

@mreflow I agree and share the exact same sentiment. It’s also going to shine a light on a bunch of things-slice AI startups who can now be copied very easily as well.

[Marc Crouch @_marccrouch]

I’m genuinely curious about whether or not this will be popular. My prediction right now is that it will ultimately be a flop or remain quite niche, because GPTs are generally quite limited.

I would be delighted to be proven totally wrong though.

[Rowan Cheung @rowancheung]

The app store of AI is coming.

OpenAI just announced the GPT Store is coming next week, and it's a massive opportunity for early adopters.

Here's a simple 4-step tutorial on how to make a GPT now to profit from this next wave:

[Science girl @sciencegirl]

Theo Jansen’s “Strandbeests” , wind-powered sculptures that walk on the beach.

📹 Molten Immersive Art

[PM Optimizer @PM_optimizer]

If you don't know how to approach product/market fit, use this survey by @SeanEllis

It's super simple to understand and is a great start for anyone looking to evaluate their products 👇

https://t.co/UMPRpbFNq7

#productmanagement #startups

[Codie Sanchez @Codie_Sanchez]

Don’t start a business. 90% of startups fail.

Instead, buy one.

But before you do... avoid these 5 common acquisition mistakes at ALL costs:

[Marc Crouch @_marccrouch]

Painfully true.

[Andrew Gazdecki @agazdecki]

Fun fact: entrepreneur by definition means “repeatedly getting punched in the face” so learn to enjoy that journey and you’ll go far.