Annie Aaroe

Two decades long restaurant owner (🥯🏪) turned copywriter. family gal. I turn boring saas emails into conversations. Also ... 🐿

[Annie Aaroe @a_aaroe]

@sears warrenty is bullshit.
You:
1️⃣ spend $70/month
2️⃣Take the day off work
-Wait at home 8 hrs
- 6 “appt confirmed” texts
-No tech shows
3️⃣ Do that👆🏻2X
4️⃣ 3rd appt tech shows -“oops we ordered wrong part”
5️⃣ 2 mnths w/ no oven
6️⃣ Call for refund
-get txfd 4x
-get hung up on 2x

[Annie Aaroe @a_aaroe]

@gatchelmethod @thePhilRivers @thePhilRivers If you really know what you're doing... (I'm sure you do) you'd switch the order of the first two in your list.

[Annie Aaroe @a_aaroe]

@sears warrenty is bullshit

[Annie Aaroe @a_aaroe]

This is for my kid! Kid shouldn’t have to raise 10k. Please help.

[melissa “cancelled student debt” byrne @mcbyrne]

🍿🍿Utica Public Schools SLASHED their DRAMA CLUB FUNDING ! My friend Miriam now has to raise the money the adults failed to appropriate so the show can go on. BUDGET CUTS HURT!

Can you buy a few bags of popcorn to help her meet her goal?

BUY 🍿HERE: https://t.co/p7HQ6o6dim

[melissa “cancelled student debt” byrne @mcbyrne]

🍿🍿Utica Public Schools SLASHED their DRAMA CLUB FUNDING ! My friend Miriam now has to raise the money the adults failed to appropriate so the show can go on. BUDGET CUTS HURT!

Can you buy a few bags of popcorn to help her meet her goal?

BUY 🍿HERE: https://t.co/p7HQ6o6dim

[Annie Aaroe @a_aaroe]

Are you working a full time "day job" AND trying to grow your online business?

Feel like it's impossible to get where you want to...?

I felt that way for years too.

But I made it work.

And be here for my 3 teenagers when they need me.

#timemanagement
https://t.co/R9ssYcNQvh

[Annie Aaroe @a_aaroe]

Wherever you stand on the adoption of AI...

It shouldn't be all or nothing. We are fast facing a future where technology could dominate every facet of daily life.

We must integrate AI with that which is most essentially human.

#AI #Japan #storytelling https://t.co/YJFgIlqmUu

[Annie Aaroe @a_aaroe]

Check out this listing I just added to my #Poshmark closet: Authentic Gucci Belt✨. https://t.co/32RIZTUefs #shopmycloset @poshmarkapp

[Annie Aaroe @a_aaroe]

As copywriters we empathize deeply with our audiences. We seek to understand their secret thoughts.

But do we revere that which we discover?

In my 4th reflection article on Japan, I explore how reverence makes us better marketers... and better people. https://t.co/oK1zCYcGuD

[Annie Aaroe @a_aaroe]

What does Japanese efficiency have to do with copywriting?

Read my 3rd installment of Marketing Lessons From My Visit To Japan... and find out!

#copywriting #visitjapan #slipperyslope https://t.co/CCYmUWYsHZ

[Annie Aaroe @a_aaroe]

A tiny alley in Shinsekai, Osaka... and a JR train to Kobe...

My two weeks in Japan brought me back to the basic principles every marketer should live by.

#Japan #MarketingBasics #RobertCialdini #Osaka #Marketing https://t.co/Qccu4laa0L

[Annie Aaroe @a_aaroe]

I came to Japan with my mind peaked to find some marketing lessons I could take back with me.

What I found took me all the way back to the basics of marketing.

#marketing #Japan #quality https://t.co/B6yTq8pVt8

[Annie Aaroe @a_aaroe]

Over two decades I’ve hired countless agencies, freelancers and sole-proprietors.

Most of these relationships left me feeling unsatisfied or pissed off.

Here's what business owners want most... and how to deliver it.

#b2b #freelancing #smallbusiness https://t.co/2Dzj02JrRo

[Annie Aaroe @a_aaroe]

Do you have a dead email list? Is your open rate ok... but your conversion rate embarrassing?

I'm gonna guess you are jumping into the deep end way too fast.

Instead you need to take people by the hand and build trust naturally.

Let me show you how. https://t.co/YNG0ACakFd

[Annie Aaroe @a_aaroe]

One day I 'fessed up to my reality tv addiction... in an email... to my entire list of customers... (who were used to me talking about bagels)

And it was the most popular email I've ever written.

Find out why it works...

And how to make it your own. https://t.co/w8DJftUBZR

[Annie Aaroe @a_aaroe]

Is your company sending cold emails with a dismal response?

Cold emails don't convert for a few simple reasons... and I see these mistakes all the time.

So, here's my breakdown of cold emails trends to keep and which to can in 2023.

#b2b #SaaS #email https://t.co/s3pSpjsl4W

[Annie Aaroe @a_aaroe]

@attentiveHQ Check out my re-write suggestions... and thanks for letting me pick apart your email!

[Annie Aaroe @a_aaroe]

Are you a SaaS or Tech company featuring case studies in your email marketing?

Are you getting opens? clicks? Conversions?

Today I break down an email from the SMS messaging platform Attentive, pointing out what works... and what they need to change. https://t.co/LKcpiAgLti

[Annie Aaroe @a_aaroe]

When I settled into the couch this weekend, snuggled against my 13-year-old son, I was not expecting a marketing lesson to jump out at me...

Especially since the show, Better Call Saul, involves mostly criminals and cons...

#marketingtips #selling #BCS https://t.co/jCKOjaLGuh

[Annie Aaroe @a_aaroe]

I've been meditating recently on what makes a good leader.

For sure it takes Clarity, Courage, and Ambition.

But the best leaders have something else...

... And it may surprise you.
#leadership #business ownership #SaaS #b2b https://t.co/pXIkZkVsnc