Anna Clarkson

[Anna Clarkson @aclarkson18]

@kstansberry I'm excited to be a part of such an important field that is just tapping into what it's capable of. I can't wait to see what it looks like in 5 years #ElonCOM460

[Anna Clarkson @aclarkson18]

@kstansberry Keep up to date with all the latest software and platforms. Have a basic knowledge of stats and coding. Also, minor in something that is interesting to you and you want to pursue - as has been mentioned, you can take a Media Analytics major in so many directions #ElonCOM460

[Anna Clarkson @aclarkson18]

@kstansberry I think it depends whether or not companies utilize their own in-house data/analytics or outsource it. If they do their own (and they should), then yes. It's easier to trust data when it's coming from inside #ElonCOM460

[Anna Clarkson @aclarkson18]

@kstansberry @mandell_lily I got asked in an interview an hour ago. At least people are impressed @ElonCOM460

[Anna Clarkson @aclarkson18]

@kstansberry I think the industry will get smarter about data; what to pay attention to & not. More industries, like healthcare, will start to adapt to using data more. Some ethical issues will probably be sorted out as well. I can see more programs at schools (but Elon is #1) #ElonCOM460

[Anna Clarkson @aclarkson18]

@kstansberry After reading "Everybody Lies", I think ethics is one of the biggest challenges. Balancing what's the best thing for everyone/society vs. privacy or the rights of individuals. Also the interpretation of data, and making sure it's accurate and not misleading. #ElonCOM460

[Anna Clarkson @aclarkson18]

@kstansberry Something that I am really excited about is the multiple directions I can go in - so many fields need people like Media Analytics majors. The program is also a good foot in the door, as people are unfamiliar and want to know about it #ElonCOM460

[Anna Clarkson @aclarkson18]

@kstansberry @elonuniversity I'm Anna Clarkson, a senior Media Analytics major at Elon. Excited for this snow day discussion! #ElonCOM460

[Anna Clarkson @aclarkson18]

@NotMrTibbs could you please unblock my main account (@annaclarkson)? thank you!

[Anna Clarkson @aclarkson18]

75% of Americans that were watching TV watched The Beatles on The Ed Sullivan Show

[Anna Clarkson @aclarkson18]

shows like Fear Factor or Big Brother have to adapt to the various countries they're airing in #com260provo

[Anna Clarkson @aclarkson18]

Nielsen doesn't have a good way to track online streaming viewing #com260provo

[Anna Clarkson @aclarkson18]

usage of apps depends on time of day #com260provo

[Anna Clarkson @aclarkson18]

there are more questions than answers about virtual reality #com260provo

[Anna Clarkson @aclarkson18]

small websites can remain relevant with analytics #com260provo

[Anna Clarkson @aclarkson18]

5pm eastern is the best time to tweet #com260provo

[Anna Clarkson @aclarkson18]

Your online presence is as permanent as a tattoo #com260provo

[Anna Clarkson @aclarkson18]

Tweets with hashtags get 2x the likes and feedback #com260provo

[Anna Clarkson @aclarkson18]

Georgia dropped their top football recruit in 2014 because of what he was posting on social media #com260provo

[Anna Clarkson @aclarkson18]

The #IceBucketChallenge revolutionized the hashtag #com260provo