A genocide is happening in Gaza, they tell us. Then scroll your feed:
Comma Cafee, just opened in Gaza City. Espresso machines, plated desserts, dim lighting.
Vanilla Café. Upscale, glass facade.
Nova Restaurant in Khan Younis: sleek wood interior, beachfront seating. Named, apparently without irony, after the music festival where 364 Israelis were slaughtered on October 7.
O2 Restaurant. pizza, ice cream, milkshakes, TikTok food porn.
Open-air markets in Gaza City with apples, avocados, oranges, bananas.
Supermarkets stocked for Ramadan with imported goods.
A "Gaza Coffee" brand selling 100% Arabica premium beans, taking online orders, with five-star reviews dated this year.
Even Al Jazeera's writer concedes the cafes "were built with expensive materials, carefully painted, furnished with tables, sofas, and elegant chairs, with glass facades and shining lights."
Now hold that next to actual genocide.
Rwanda, 1994. 800,000 Tutsi murdered in 100 days. ~8,000 per day. Hutu radio read names of neighbors to be hacked apart by morning. No one opened a café.
Cambodia, 1975–79. Khmer Rouge emptied Phnom Penh at gunpoint in 72 hours. Currency abolished. Markets abolished. Eyeglasses got you killed. Two million dead.
The Holocaust. Warsaw Ghetto: 92,000 dead of starvation and disease before the deportations even began. Auschwitz processed 6,000 people a day into smoke. There were no glass-facade espresso bars in Łódź in 1943.
Srebrenica, July 1995. 8,372 men and boys executed in days. No restaurants reopened. They were in mass graves.
Armenia, 1915. Death marches into the Syrian desert. No imported avocados.
The common thread of genocide is that the targeted population is not allowed to exist. Not in cafes, not in markets, not in their homes, not anywhere. The perpetrator's entire project is their absence.
Gaza in 2026, by every honest description, is something else: a brutal war zone, partially destroyed, with a population suffering real hardship and simultaneously a place where new businesses open, beachfront restaurants serve customers, and a post war economy is being written about in business pages. Both things are true.
That is what war looks like. Lebanon 2006. Mosul 2017. Mariupol 2022. Aleppo 2016. Civilians die and life adapts around the destruction.
It is not what genocide looks like.
So why the word?
Because "genocide" is the most powerful word in the post-WWII moral vocabulary. It triggers automatic legal obligations, suspends normal debate, and short-circuits proportionality analysis. Apply it successfully and your adversary loses the right to defend itself before the argument even begins. That is exactly why it is being deployed by a side that started a war on October 7, took hostages, embedded itself in hospitals and schools, and now needs the West to force a ceasefire it could not win on the battlefield.
It is asymmetric warfare with a thesaurus. The rockets failed. The tunnels failed. The word might not.
Coffee in Gaza doesn't prove there is no suffering. It proves there is no genocide. Those are not the same claim and the people conflating them are counting on you not to notice.
I haven't cried since hearing about the attack in Australia but this video brought me to tears.
Absolutely devastating. 💔💔
"...when we finally made it out of the beach and got home that night our children were crying and they said please turn off the menorah our home is going to become a target and my husband and I looked at each other, we said no way, we're not going down like this, we don't turn off menorahs, we don't hide our kippahs, we stand proud and loud..."
As we commemorate the second anniversary of the devastating October 7 attacks in Israel, I will share a thread to remind the world of the atrocities committed on that tragic day.
Warning: This thread contains extremely graphic content.
Yarden Bibas writes:
About the last moments in the MMAD. (Protected room).
About the intense longing for Shiri, Ariel and Kfir, the loving family that was the image of his victory.
About the fear of memories that would be betrayed and disappear.
About the meetings with best friend David Cuneo in the tunnels.
About the community and the home, a world that was lost.
"They pulled me out of the MMAD, which was Ariel's room.
Here we were all together for the last time, the whole family. It was the last time I saw them, and here we parted ways. That was the end of the Bibas family.
"Before they took me, I kissed Shiri, Kfir and Ariel, I told them that I loved them the most in the world, always in the world. If I had known that this was the last time, I would have kissed more, kissed more.
"After the video they filmed of me telling me about Shiri and the boys, I asked to go to David's. For the second time in our lives, after he slept with me before the wedding with Shiri, we slept together. Next to each other, under the same blanket. Then they separated us.
"I miss the sound of Ariel playing in the room, the sight of him running between the rooms, climbing on the bed to lie between Shiri and me. Kfir's laughter, the sound of his toy. Shiri and I's conversations, the voice of her saying, 'Yordan, turn around, you're snoring.' The house was small in size but huge in what it contained.
"If life is a race, Shiri and the children were my finish line. They were my victory in the world. They were the fulfillment of my dream, to be a husband and father. When I wake up in the morning, the first thing I feel is the lack. I had everything, and I lost everything. I can't see beyond tomorrow. But I chose life, and at my own pace, slowly, maybe I'll see the day after tomorrow too."
Kibbutz Be'eri on October 7, 2023:
Hamas members infiltrated the kibbutz near the Gaza border. The footage shows them forcibly taking one adult and two children hostage, as armed Hamas members and accompanying Palestinians overrun the community.
“They didn’t say death to Jews, they said death to the enemies of the cross.” Strasbourg, 1348
“They didn’t say death to Jews, they said death to the poisoners of the wells.” Basel, 1349
“They didn’t say death to Jews, they said death to the New Christians.” Spain, 1492
“They didn’t say death to Jews, they said death to the Marranos who mock our faith.” Lisbon, 1506
“They didn’t say death to Jews, they said death to the money-changers bleeding the people.” Frankfurt, 1614
“They didn’t say death to Jews, they said death to the traitors within.” Odessa, 1881
“They didn’t say death to Jews, they said death to the capitalist pigs.” Berlin, 1919
“They didn’t say death to Jews, they said death to the rootless cosmopolitans.” Moscow, 1952
“They didn’t say death to Jews, they said cleanse the party of Zionist elements.” Warsaw, 1968
“They didn’t say death to Jews, they said death to the Zionist regime.” Tehran, 1979
"They didn't say death to the Jews, they said Khayber Khayber, ya Yahud." London, 2023
"They didn't say death to the Jews, they said death to the Zionist occupiers." London, 2024
Euphemisms and collective guilt for perceived crimes are hallmarks of antisemitic rhetoric throughout history.
Gazan “journalist” @ayman_abed93 having a good time and joking about how Hamas will return the bodies of the Bibas children tomorrow
Hamas must be destroyed for ever
Priceless example of Hamas info ops today. Just as with the 7th October rapes, they realise how badly they were hurt by the images of emaciated hostages yesterday.
So the pro-Hamas info campaign is in overdrive. This guy is 1) a cancer patient and 2) wasn’t on the prisoner release lists yesterday.
Great demonstration of Hamas’s DARVO tactics: Deny, Accuse, Reverse Victim-Offender.
Palestinians killed his wife, both of his daughters, his brother, and even his dog. They starved and tortured him for 491 days. They paraded and humiliated him at their last opportunity, forcing him to read lines in some sadistic show they put on.
Eli Sharabi didn’t know what happened to his family until he was released today. His only relatives left are his mom and sister.
Hamás secuestró a Eli Sharabi el 7 de octubre de 2023 del kibbutz Be’eri, después de asesinar a su esposa, a sus dos hijas de 13 y 16 años y hasta a su perro. También secuestraron a su hermano, lo obligaron a filmar videos de propaganda y luego lo asesinaron en cautiverio. Hoy, después de 16 meses, y a cambio de liberar asesinos presos en las cárceles de Israel, Eli volvió a casa. Antes, lo obligaron a subirse a un escenario y agradecerle a sus carceleros, a los asesinos de su familia, por el “buen trato”. Apenas podía caminar. Lo mataron de hambre. Es piel y huesos. Parecen escenas de Auschwitz y en parte lo son: Hamás y cía son los nazis de hoy, tienen el mismo odio, el mismo objetivo y hacen las mismas atrocidades. Todos los que los defienden son cómplices.
Eli Sharabi has been starved by Hamas. Starved. The hostages left in Gaza cannot stay there ONE MORE SECOND.
The world must SCREAM. Get them all home. Now. Enough.
The Red Cross issued a statement to say they aren't responsible for Hamas's performative behavior at the hostages handovers.
Just like they "aren't responsible" for never once visiting the hostages in captivity.
Just like they "aren't responsible" for never running a campaign to free the hostages.