for new entrepreneurs:
1. don’t be an inventor
find already existing products and improve them - “new” ideas have likely been tested before & there’s a reason they aren’t making money
2. marketing is the moat
building the product is easy - now you have to market, which is the hardest part. try every distribution method possible - reddit, meta, tiktok, youtube, cold emails - at least one of these channels will be high ROI and you can double down on it
3. kill your babies
look at levels, marclou… they’ve built 10-100 startups each and most have failed. ship fast, validate fast, and kill the project when the signals are clear. don’t be emotionally attached, it’s just business
4. failure is valuable
it’s part of the process, overtime you become more efficient in making higher ROI decisions - don’t get beaten down by failure, harvest it for its valuable lessons
5. build a personal brand
once you have some success, you can prove it, and teach others your learnings - a personal brand unlocks many revenue streams (rev share from X/YT, sponsorships, consulting, courses etc) - it makes you bulletproof. if all your businesses disappeared tomorrow, you’d be able to spin up new ones fast and have a huge audience to show it to