Jon Wegman

Customer centrist. Marketing meets experience meets automation.

[Jon Wegman @adman]

With the explosive boom of GLP1s leaving us nutrient starved - amongst the decades long push for endless beverage expansion and innovation - I can't believe @fairlife product development team has given us an overwhelming total of 2 absolute most basic flavors. (Strawberry is untenable)

[Jon Wegman @adman]

I've got the narrative ready.
DM if interested.

[Jon Wegman @adman]

The American Dream isn’t about equal outcomes — it’s about equal access to opportunity.

It’s not a guarantee of happiness, it’s the freedom to pursue it.

🇺🇸🇺🇸🇺🇸

[Jon Wegman @adman]

Re-imagining programatic / dynamic creative advertising insertions in AI. Wild. This would have been weeks of shoots and tech-prep.
https://t.co/1b2RTUoCLf

[Jon Wegman @adman]

Continue to be impressed AI applicability to creativity. This one made me research if it was real or fake. Honestly would be a great campaign by @Porsche reminding that holding great power takes great responsibility.

[Jon Wegman @adman]

Caught Amy Poehler's #Masterclass on improv - "Prepare to be unprepared" viewed through the lens of work-life, and found it surprisingly insightful and applicable.

Specifically noting people who I've worked with, leaders or teams (who I'd gladly rejoin) practiced some form of these. In fact at any level, an employee, a manager, a leader, an executive, a department, or a company... These work.

But also in her delivery- a stark contrast from corporate gurus and sages - a reminder that we're all improving all the time.

That's so true.
And freeing.

[Jon Wegman @adman]

This hits.

[Adweek Branded @awbrandshare]

The media industry faces a critical challenge: Information overload is eroding valuable knowledge. @qatalog breaks down how AI can transform this landscape, turning data into actionable insights and enhancing collaboration. https://t.co/KJnVggZcNG

[Jon Wegman @adman]

Absolutely love seeing creativity multiplied by AI applicability and emotionality.

[Brandon Powers @bpowtweets]

Working on a new closeup section that plays with some more grotesque prompts for our AI dance project, Kinetic Diffusion. Takes a lot of practice to work with the AI to build a consistent image that is equal parts its imagination and our body. That’s where the magic is!

[Jon Wegman @adman]

#mood
The future was supposed to be so much better, we'd go back to it.

Saw this on the road last week. Uniquely ironic.

Signaled me to get off my ass and do something about it.

[Jon Wegman @adman]

Thought this was a clever use of AI to market TO marketers who might be curious of AI but not sure how to use in their own marketing. Deconstructing the AI "threat" to creativity whilst simultaneously demonstrating how to use it. @TailorBrands Nice. #MarketingTips #AI

[Jon Wegman @adman]

A great example of creating "engagement real-estate" from scratch. Sure AMZ paid $$$$$ - but this works at a local / regional level when you can focus a marketing, influencer, or sponsorship push.

[Ad Age @adage]

Amazon has generated significant excitement among advertisers for its upcoming Black Friday game, with some media buyers comparing it to a mini Super Bowl.

How Amazon is building its own Super Bowl with its Black Friday game. ⬇️ https://t.co/cON5j6oQhc

[Jon Wegman @adman]

When IT and Marketing aren't aligned.

[Jon Wegman @adman]

@joell 👀 Lance

[Jon Wegman @adman]

@bonappetweet No question. The most highly functioning team in Twitter's history. Throughout constant chaos - I always observed consistency; stand-ups, recognition, feedback, diversity, performance, critique, engagement, and most importantly = commitment to high quality delivery. #Shipit

[Jon Wegman @adman]

@regina They don't deserve you. Remember that. {Insert queen emoji}