A Kenyan bank is testing a new model where any artist in Kenya can now use music as collateral for loans โ turning songs, catalogues, and royalties into assets
" The musicians are amazing & we're honoured to be part of the change as we elevate & power music in Africa." Nelly Wainaina, NCBA Group Director of Marketing, Communications & Citizenship. Watch #NCBAElev8Live launch : https://t.co/J9iycMz0NH
#NCBAChangeTheStory#ReadyToElevate