Aileen Hou

Growth @Immutable | fly me to the 🌙

[Aileen Hou @aileen_hou]

We’re hiring!!

for a Growth Strategy Lead at @Immutable.

If you’re a hungry, top tier performer that has incredible demonstrated writing ability and a background in law, consulting or research -

reach out, let’s have a chat.

Bonus if you love crypto and/or gaming!

[Immutable @Immutable]

Experience Treeverse like never before, Season 2 is finally LIVE!

New zones.
Talent Tree.
Evolved combat.
Exciting quests.
Pets, mounts, emotes, and more

A New World Opens!

Jump in now: https://t.co/SGjFPWe3Sk

[Aileen Hou @aileen_hou]

Gm from Korea!! So cold!!

[Aileen Hou @aileen_hou]

Love Friday lunches @Immutable

[Immutable @Immutable]

It's all about Play.

[Aileen Hou @aileen_hou]

creators win on immutable 😍

[Immutable @Immutable]

✨December Creator Showcase✨

Last month, we were incredibly impressed by creators doing impressive content with setting up special scenes and storytelling!

Check out these three amazing creators we're adding to our Hall of Fame who engaged viewers by adding that special personal touch:

-@excelsorph at the library — @CallofMythWeb3 https://t.co/IF8AjqaPrd

-@Antena42 running away from monsters — @Nebula3_GameFi https://t.co/l0CslMS88y

-@eminatr1x sharing her childhood story of playing MMORPGs — @Mintory_labs https://t.co/By5sB3naP0

Go show them some love and follow their work!

And if you’ve seen other Immutable creators doing awesome things, drop them in the comments👇

[Immutable @Immutable]

hey @grok, what's the best growth engine/infrastructure to supercharge my game in 2026?

[Aileen Hou @aileen_hou]

@Immutable @grok 🔥 slowly, then all at once

[Aileen Hou @aileen_hou]

@Immutable LFGG!

[Immutable @Immutable]

2025 was the Main Quest. 2026 is the Global Takeover.

Last year, we proved what’s possible. 680+ games, 6M+ Passports, and the strongest ecosystem in the industry.

Welcome to 2026.

[Aileen Hou @aileen_hou]

@Immutable happy new year everyone

[Immutable @Immutable]

Favourite game this year? 👇

[Aileen Hou @aileen_hou]

@Immutable merry xmas!

[Aileen Hou @aileen_hou]

@Immutable merry xmas eve!

[Immutable @Immutable]

Merry Christmas Eve, Immutable family!

Love, IMU.

[Engines of Fury @EnginesOfFury]

🎄 Christmas Event is LIVE in Engines of Fury
Gifts are dropping, the hideout is getting festive, and surprises await 🎁

👉 All details here: https://t.co/VbmBFQOZte

[Aileen Hou @aileen_hou]

@Immutable merry christmas everyone!

[Immutable @Immutable]

Ready to sleigh the leaderboards.

[Aileen Hou @aileen_hou]

@Immutable @0xferg LFG

[Aileen Hou @aileen_hou]

This will be the best webinar game studios will attend

[Immutable @Immutable]

Calling all studios launching their games! @0xferg will be talking through his $10M Audience Multiplier Model.

We're doing this for the first time ever live. There will be no replays.

There will be a free gift for all attendees on top of getting the $10M model.

What to expect:
- Secret strategies that generate you 40% more Steam wishlists
- How to significantly boost acquisition efficiency
- Robbie's launch math: how to mathematically guarantee you don't hear crickets on day 1

Register now in your time zone:
AMER session: https://t.co/WAuednRPcc
EMEA session: https://t.co/U1SeSduImp

[Immutable @Immutable]

Today we’re announcing our new product, Immutable Audience: AI-powered growth software built to 10x your game's acquisition, engagement, and retention.

95% of games fail at launch.

This leaves millions of dollars and years of work to waste - often because teams weren’t able to prioritise marketing during their pre-launch process.

Amidst the hard work of development, art design, lore creation, and testing, growth is frequently the forgotten step in the game development journey.

However, growth is the single most important factor determining if your game will survive or die.

Built on zkEVM, Audience abstracts this manual marketing work away, allowing studios to automatically:

➤ Convert your anonymous traffic from Steam, Discord, and UA channels into identified followers

➤ Use AI-powered quests and retention tools to keep your audience engaged across key milestones

➤ Track the value and engagement of your players before you launch

➤ Launch our AI-powered lifecycle marketer to run retargeting campaigns, on autopilot.

Audience is now available for all game studios.