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Stop measuring traffic!
It’s one of the big time wasters for businesses and marketers.
I used to log into my Google Analytics 10 to 15 times a day.
Now… once every few days.
Traffic is great but if it doesn’t impact revenue and profit, who cares.
If it does than go get more of that traffic and measure it.
Measure the things that matter. Not things that stroke your ego.
Same goes for follower count… if you have a million followers but you can’t get them to buy your products or services… well who cares. Unless you just want to be famous.
Think about what impacts your bottom line and measure that.
And forget about the vanity metrics.
Ryanair, Europe’s No 1 airline, today (8 Jan), reminded customers of its new baggage policy, as part of its “Always Getting Better” programme. Ryanair has introduced new reduced checked bag fees. Read more here https://t.co/0Th1G51Naa