Alex Sword

FSF Editor

[Alex Sword @alexdsword]

Former Waverton marketing head joins Openwork Partnership https://t.co/xuT3mLrcfo

[Alex Sword @alexdsword]

How Panmure Liberum is bringing the best of the old and new to investment banking https://t.co/B5wSyUCjI5

[Alex Sword @alexdsword]

GUEST COLUMN: A marketer’s guide to aligning company stakeholders https://t.co/reJc7oQKJ3

[Alex Sword @alexdsword]

INTERVIEW: How Schroders is using AI for marketing https://t.co/CJY5lMhk5W

[Alex Sword @alexdsword]

OPINION: The power of work management in streamlining financial marketing https://t.co/NfxrELCJ18

[Alex Sword @alexdsword]

abrdn poaches Lombard Odier exec to head investment marketing https://t.co/Kmz8kuDDMY

[Alex Sword @alexdsword]

Cynergy Bank hires new marketing director https://t.co/wXD8duY0pa

[Alex Sword @alexdsword]

Rathbones hires former Evelyn Partners CMO as Chief Client Officer https://t.co/1ItMUfBohU

[Alex Sword @alexdsword]

OPINION: The myth of AI savings in marketing https://t.co/YXnkDbHwhm

[Alex Sword @alexdsword]

GUEST COLUMN: Tone of voice is just as important as visual identity https://t.co/r8QslOUlC2

[Alex Sword @alexdsword]

BlackRock’s support for ESG proposals falls further https://t.co/CUBTjmbuOb

[Alex Sword @alexdsword]

Royal London rebrands equity release offering https://t.co/qLk0ShB7YB

[Alex Sword @alexdsword]

INTERVIEW: How Saffron Building Society built a new brand framework https://t.co/w4VD4CY5Cs

[Alex Sword @alexdsword]

OPINION: 5 ways to establish brand consistency through content https://t.co/czaocKpQhi

[Alex Sword @alexdsword]

BlackRock and Vanguard top table for UK asset management inflows in Q2 https://t.co/MBvGDGtQqw

[Alex Sword @alexdsword]

Starling launches educational content platform https://t.co/cqreGBMIaA

[Alex Sword @alexdsword]

OPINION: How SunLife enlisted pets to sell insurance https://t.co/EZl5ygEITv

[Alex Sword @alexdsword]

GUEST COLUMN: The CMO is dead – long live the CMO! https://t.co/ADyQDsvso0

[Alex Sword @alexdsword]

BlackRock to rebrand all ETFs as iShares https://t.co/fQVwjZJ68h

[Alex Sword @alexdsword]

“kamala IS brat”: How the US vice president rebranded to take on Trump https://t.co/f59imF4Lji