Alex Singleton

Author of 'The Public Relations Masterclass' - out this autumn/fall in hardback and ebook

[Alex Singleton @alexsingletonpr]

How to get a graduate job in public relations and communications: ten top tips https://t.co/DQymbn8Pp8

[Alex Singleton @alexsingletonpr]

PRCA’s name change cements the organisation as the voice of the industry https://t.co/KPHTHNa2NJ

[Alex Singleton @alexsingletonpr]

MarketingWeek’s Mark Ritson: social media is over-rated. What’s needed is integration https://t.co/PRjqModsAJ

[Alex Singleton @alexsingletonpr]

Bosley wood mill explosion: how companies fail to communicate during a crisis http://t.co/vGP8LaULzO

[Alex Singleton @alexsingletonpr]

Companies fail to reinvent themselves quickly enough. What can PR people do about this? http://t.co/BeQ7WUJ7PK

[Alex Singleton @alexsingletonpr]

Good PR doesn’t spin bad news: it starts with ensuring an organisation’s policy is right http://t.co/qXmHGyAd1V

[Alex Singleton @alexsingletonpr]

The cluster crisis http://t.co/AWbTVbYFDr

[Alex Singleton @alexsingletonpr]

In a crisis, don’t feed the trolls http://t.co/BtjbGv3RHB

[Alex Singleton @alexsingletonpr]

Crisis communications: hoaxes and rumours require rapid responses http://t.co/1Lls3Qxtgx

[Alex Singleton @alexsingletonpr]

Don’t let your chief executive do a Douglas Hogg http://t.co/r5yPzpvqfx

[Alex Singleton @alexsingletonpr]

Nope, ‘skilful PR’ did not hide alleged failings at Kids Company http://t.co/rvVOtq7CWH

[Alex Singleton @alexsingletonpr]

Seven reasons companies underperform at crisis communications http://t.co/kwlsqg1Nkf

[Alex Singleton @alexsingletonpr]

CIPR Cymru Wales: using digital tools to improve performance http://t.co/nFSy923hWX

[Alex Singleton @alexsingletonpr]

If you want to master PESO, study Howard Gossage http://t.co/XPwcbBqbGt

[Alex Singleton @alexsingletonpr]

You can prove anything with evaluation – but professional practice requires honesty http://t.co/YcaQgYuaTx

[Alex Singleton @alexsingletonpr]

Photos from the CIPR social shorts event on social storytelling http://t.co/Udz0vUolsM

[Alex Singleton @alexsingletonpr]

New: My #PRstack, a free, practical guide to digital PR tools http://t.co/2lXd19LmxJ

[Alex Singleton @alexsingletonpr]

Airbnb: a well-managed response to a reputational threat http://t.co/nojY1CN8iL

[Alex Singleton @alexsingletonpr]

The Tylenol crisis: ‘we pulled 330 million tablets off the shelf… we had the Credo’ http://t.co/TWPfvNfDEa

[Alex Singleton @alexsingletonpr]

A new blog review of The PR Masterclass http://t.co/9eROWoPgJh