Alex | AI Visibility

GEO Strategist | Helping brands get recommended by ChatGPT, Perplexity, Gemini and AI Overviews.

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[Alex | AI Visibility @AlexStoroy]

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SEO helps businesses show up in search results.

GEO helps you get recommended in AI answers.

And in 2026, that matters more than ever.

Here's GEO explained in simple words.

[Alex | AI Visibility @AlexStoroy]

@LyudaKozlovska @WatcherGuru @Europarl_EN @EUCouncil @EU_Commission Luckily I don’t live in the EU.

[Alex | AI Visibility @AlexStoroy]

DM for a copy of the Transcript Model

[Alex | AI Visibility @AlexStoroy]

Sale calls then become an opportunity to learn and connect with your prospects rather than needing to sell them.

You address all objections before they even ask.

And when you're not hard selling on a call, the customers feel trust and connection.

[Alex | AI Visibility @AlexStoroy]

But what good is this information?

You can build your personal brand / business page around those objections.

Your buyers understand why they should choose you before the sales call.

[Alex | AI Visibility @AlexStoroy]

I have been able to map out and narrow down nearly all questions to the four areas.

TRUST — Can I trust you?
CAPABILITY — Can you do it?
FIT — Will it work for me?
VALUE/RISK — Is it worth it?

[Alex | AI Visibility @AlexStoroy]

Businesses with sale call transcripts are sitting on a mountain of valuable information.

The Transcript Model is designed to extract that.

Sales calls have such a unique form of opinions because it is as raw and authentic as you can get.

[Alex | AI Visibility @AlexStoroy]

The past few weeks I have been developing what I call:
The Transcript Model

Essentially;

[Alex | AI Visibility @AlexStoroy]

Google specifically states that you cannot influence AI's ability to recommend you.

However, you can control the content that AI has access to.

Original thoughts and ideas are far more likely to get used.

These systems are trained to filter through AI slop.

[Alex | AI Visibility @AlexStoroy]

I see so many people spamming reddit and calling it "GEO."

They are actively removing this kind of spam.

If this is your whole strategy, billion dollar corporations will crush you.

[Alex | AI Visibility @AlexStoroy]

Can GEO really be done by AI?

[Alex | AI Visibility @AlexStoroy]

GEO is about your authenticity.

If you have foundational SEO, you just need good content and have your content cross-referenced.

And the best part is: EVERYONE is using AI for their content.

Do you realise how easy it is to make GOOD content now?

[Alex | AI Visibility @AlexStoroy]

@itsryanlenk Google disagrees. Standard SEO is enough.

"You don't need to create new machine readable files, AI text files, markup, or Markdown to appear in Google Search (including its generative AI capabilities), as Google Search itself doesn't use them" - Google's GEO Guide

[Alex | AI Visibility @AlexStoroy]

Now I’ve been trying to crack GEO for the past few weeks.

I had successfully convinced myself that GEO was not SEO.

And I’ve now realised, I’ve just been learning SEO.

So then what is the difference between GEO and SEO?

[Alex | AI Visibility @AlexStoroy]

It’s crazy to me people just try to spam reddit and call it “GEO”

[Alex | AI Visibility @AlexStoroy]

6/6 So I wouldn't think of reviews as reputation.

It's an ongoing system in your business.

Every successful customer should create:

A result → a review → a case study → more public evidence → more trust.

And this helps customers and AI decide who to go with/

[Alex | AI Visibility @AlexStoroy]

Reviews are one of the highest leverage assets a business can build.

And most business think they're just for display.

Here's why I think they matter far beyond having 5 stars on Google.

[Alex | AI Visibility @AlexStoroy]

5/6 AI has the same fundamental problem as your customer:

It needs evidence.

Anyone can write:

"We're the best leading in X."

That claim is much more credible when independent sources across the web consistently agree.

Reviews are one part of that evidence layer.