💥ROLL CALL💥: Time to show which faction is the strongest in Wushu world! #Emei folks, are we the best?
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A Netflix user will browse the app for 90 seconds and leave if they find nothing.
Thumbnail artwork is actually NFLX's most effective lever to influence a viewer's choice. A user will look at one for only 1.8 seconds, so NFLX spends huge to optimize them.
Here's a breakdown🧵
In Dec. 1945, Picasso created "The Bull", a series of 11 lithographs (stone prints).
With each successive print, a bull is simplified and abstracted. Picasso's goal was to find "spirit of the beast".
At Apple, employees are taught this philosophy.
Steve Jobs famously said innovation is "saying no to 1000 things" before you say yes.
For more than a decade, Apple has used Pablo Picasso's Bull to drive home the lesson.
Here's a breakdown 🧵