Allan Fromen

Psychology PhD, behavioral science, market research, alternative data.

[Allan Fromen @allanfromen]

Kudos to @1800CONTACTS! A super friendly and knowledgeable rep answered on the very first ring! Extremely positive customer experience. Five stars!

[Allan Fromen @allanfromen]

Jeremy Strong sounds eerily like Zuck

[Allan Fromen @allanfromen]

Sorkin is a great writer. But not a Fincher level director. Can’t imagine this rivaling The Social Network.

[Allan Fromen @allanfromen]

Sorkin is a great writer. But not a Fincher level director. Can’t imagine this rivaling The Social Network.

[Cinema Tweets @CinemaTweets1]

The Social Network was a modern masterpiece with nearly zero flaws. It deserved to win Best Picture over The King’s Speech & David Fincher deserved to win Best Director. The Social Reckoning looks nowhere near as good as this film. I’ll try to be optimistic, but it’s a high bar.

[Allan Fromen @allanfromen]

Where’s Matt Damon?

[Pop Base @PopBase]

Ben Affleck, Jennifer Aniston, Ted Danson, Matt LeBlanc, Tom Brady and more star in ‘Good Will Hunting’ themed #SuperBowl commercial for Dunkin’.

[Allan Fromen @allanfromen]

And one more from the Anthropic Marketing team. Hope to see this run during the Super Bowl.

[Tom Warren @tomwarren]

Anthropic just took a big swipe at OpenAI's decision to put ads in ChatGPT. Anthropic is airing ads mocking ChatGPT ads during the Super Bowl, and they're hilarious 😅 Anthropic is also committing to no ads in Claude https://t.co/LR1v4xz9ds

[Allan Fromen @allanfromen]

Kudos to the marketing team at Anthropic

[Grant @Grantblocmates]

Anthropic have just buried OpenAI and ChatGPT with this ad lmfao

There’s no coming back from that

[Allan Fromen @allanfromen]

Wow. @StubHub is the absolute worst. Fees cost more than the tickets. Tickets show up after the game starts. And customer service is terrible. @nyjets #CustomerServiceFail @linakhanFTC

[Allan Fromen @allanfromen]

Opened #Hulu app to find #EnglishTeacherFX given the strong reviews. Wasn’t anywhere to be found. Nowhere. Had to search for it. That’s pretty bad #UserExperience. #UX #UXDesign

[Allan Fromen @allanfromen]

How #psychology explains #Swifties. https://t.co/Bckl3uTKJI

[Allan Fromen @allanfromen]

Or you could say above 3% for three years now. Same data, different framing.

[Ben Carlson @awealthofcs]

The last 12 inflation readings:

May 2023 - 4.05%
June 2023 - 2.97%
July 2023 - 3.18%
Aug 2023 - 3.67%
Sept 2023 - 3.70%
Oct 2023 - 3.24%
Nov 2023 - 3.14%
Dec 2023 - 3.35%
Jan 2024 - 3.09%
Feb 2024 - 3.15%
Mar 2024 - 3.48%
Apr 2024 - 3.36%

It's been sub-4% for almost a year now

[Allan Fromen @allanfromen]

I’ve listened to #HappinessBastards 30 times now. It’s an instant classic with tracks that get stuck in your head. On par with the early albums. Glad there’s a band like @theblackcrowes that still put out awesome rock-n-roll! 🙏

[Allan Fromen @allanfromen]

What a mess @NJTRANSIT. You introduce bus scanners that lead to mass confusion and long lines. What problem does this fix? Try doing some #marketresearch or #UserExperience testing next time.

[Allan Fromen @allanfromen]

Cmon @Spotify. You disable access until I enter a home address and then every member of my family can’t log in. How are you confirming addresses? Way too much friction. @SpotifyCares

[Allan Fromen @allanfromen]

Hey @Spotify - really love the service. But can’t find any way to update credit card info in the app. #ux

[Allan Fromen @allanfromen]

@Sling DM went unanswered. Sigh

[Allan Fromen @allanfromen]

Deceptive #marketing. @Sling sends an email trial offer for free TV. I bite and cart shows zero dollars. After checking out, they charged $45 for the month. #CustomerService won’t help and can’t undo the charge. cc @linakhanFTC

[Allan Fromen @allanfromen]

Ugh, @Verizon just slapped an extra $18 per month on my family plan. Terrible #CustomerService. @TMobile - I’m coming to you soon.

[Derek Thompson @DKThomp]

This is such a fascinating idea.

Our memory being biased toward positive information (nostalgia)
+
Our present-focused attention being biased toward negative information (threat)
=
Our general perception that everything is always getting worse

https://t.co/n5oijEMhPF

[Allan Fromen @allanfromen]

@MattBelloni Surprised they haven’t marketed Dead Ringers

[Allan Fromen @allanfromen]

WBD forces users to migrate to new app in order to watch #Succession finale and then brags about a successful migration.

[Joe Flint @JBFlint]

Warner Bros. Discovery said about 70% of its HBO Max customer base migrated to its new Max streaming platform in the first week of its launch. Discovery+ programming . High levels of viewing engagement and show sampling as well. https://t.co/2m96mfFwaD