Andrew Myers

Writer | Marketer | Music & Craft Brew Appreciator | Content Director @SalesQuants | Bobcat |

[Content Marketing Institute @CMIContent]

Do you know if you’re wasting great content on the wrong people? https://t.co/v3PVGh8rED by @JeffLHerrmann

[Jeff L. Herrmann @JeffLHerrmann]

How to nail your Sales Forecast with Process, Rhythm and Reporting https://t.co/q7mt5r6nxy [free template] #Salesforce #SalesAnalytics

[Andrew Myers @Am770013]

@SammyMonachino @ProfSMktg Consistency is huge. It only takes a few notable screw ups for me to start trying competitive alternatives #OHIO4440 #ICMKTG

[Andrew Myers @Am770013]

@Zappos @dbeazyyy @ProfSMktg Great example! @Zappos does a great job with their level of involvement in customer interactions. I'm a big fan! #OHIO4440 #ICMKTG

[Andrew Myers @Am770013]

@ProfSMktg (2) I've ended my relationship with @Tyson4Chefs after I learned of the horrible conditions they raise their chickens in #OHIO4440 #ICMKTG

[Andrew Myers @Am770013]

@ProfSMktg (1) Customer loyalty and reward programs are a good way for brands to keep me coming back #OHIO4440 #ICMKTG

[Andrew Myers @Am770013]

@Max_ReIchert Good point, pictures and videos on social media tend to influence me more so than any text on social media #ICMKTG #OHIO4440

[Andrew Myers @Am770013]

@collintuttleou That's a good point. The content that is put out through social media rarely has substantial reliability #OHIO4440 #ICMKTG

[Andrew Myers @Am770013]

@AlexaKaye3 (2) @tacobell uses their recognizable customer interactions through frequency and humor to enhance the brand quality in my mind #OHIO4440

[Andrew Myers @Am770013]

@AlexaKaye3 (1) I do think that certain brands have the ability to influence my opinions, but only a select few stand out #OHIO4440 #ICMKTG

[Andrew Myers @Am770013]

@kaitlyn_roman @AlexKrallman agreed, social media just makes the company look more active in problem solving than it probably is #OHIO4440

[Andrew Myers @Am770013]

@SammyMonachino @AlexKrallman @ChipotleTweets seems pretty active on social media, surprised you didn't receive a reply! #ICMKTG #OHIO4440

[Andrew Myers @Am770013]

@AlexKrallman (3) however, the brands rarely provide substantial assistance with the customer's issues online in my experience #OHIO4440

[Andrew Myers @Am770013]

@AlexKrallman (2) Brands who answer complaints via social media hope their acknowledgement of the customer will show commitment #OHIO4440

[Andrew Myers @Am770013]

@AlexKrallman (1) I haven't personally voiced a complaint via social media simply because I don't often see results when people do #OHIO4440

[Andrew Myers @Am770013]

@scottcowley (2) depending on the consumer's level of commitment to the issue, a change in brand loyalty is quite likely #OHIO4440 #ICMKTG

[Andrew Myers @Am770013]

@scottcowley brand activism has potential to lean toward controversial discussions, effecting in a polarized brand image #OHIO4440 #ICMKTG

[Andrew Myers @Am770013]

@kayleeanchulis @LaurelAynne @KingJames powerful! The stark black and white really adds some intensity #OHIO4440 #ICMKTG

[Andrew Myers @Am770013]

@kaitlyn_roman @LaurelAynne I believe they made a series of these ads, each with different deformities. Very effective! #OHIO4440 #ICMKTG

[Andrew Myers @Am770013]

@LaurelAynne Plus I'm a big @GameOfThrones nerd. Seeing a dragon's shadow on my morning paper would have made my day #OHIO4440 #ICMKTG (3)