@univedsports Creapure® cost us ~10x generic. We sold it anyway.
We discontinued it rather than dilute the standard.
Revenue follows integrity. Rarely immediately. But always eventually.
@univedsports For transparency:
Unived sells generic Creatine Monohydrate, imported from China. Same 200-mesh spec every other brand in India sells.
Some brands imply superiority. There isn't any. Two honest tiers exist: generic monohydrate (acceptable) and Creapure® (verified purity).
Creatine monohydrate is one of the most extensively researched nutrients in sports and health science. By increasing phosphocreatine stores, it supports faster ATP regeneration, translating into improved strength, power, and performance.
#CreatineMonohydrate#Unived#Creatine
Yeast Protein – the TRUTH.
Contrary to recent claims, the Yeast Protein currently used by Indian nutraceutical brands has not been “invented” in India.
Yeast Powder (approx 60% crude protein) is produced by one Indian company, which has been manufacturing it for well over a year or two, possibly longer. This material is primarily exported to an Israeli company. The Indian manufacturer is a listed entity.
Yeast Protein Isolate is manufactured in China by a Chinese company. It is imported into India and distributed by multiple distributors. This is the variant currently used in most yeast-based protein formulations sold as D2C products in India.
Yeast protein has been, incorrectly, positioned as having a PDCAAS of 1. Based on our initial review of yeast protein isolate, the standalone yeast protein does not achieve a PDCAAS of 1.
Although, a pea + yeast protein 'blend' can deliver a PDCAAS of 1.
There is nothing proprietary about this ingredient or its use in the market.
@univedsports will soon launch a variant with yeast protein. As will many other brands.
#YeastProtein