Ann Mack

Writer, strategist, marketer, and curious observer of culture, media, and modern life. Exploring boredom by design at @boredsillylabs

[Ann Mack @annmmack]

The phrase “passing the time” has started sounding very strange to me lately …

[Bored Silly @boredsillylabs]

Passing the time.
Killing time.
Counting the minutes.

Why do so many expressions about time treat it like something expendable when it’s the thing we never seem to have enough of?

Latest from Bored Silly: https://t.co/EZyzW2e0H0

[Ann Mack @annmmack]

Another hybrid food is having a moment. Which ones of yesteryear do you best remember? For me, it’s the cronut! https://t.co/XrtPQkQ8cK

[Bored Silly @boredsillylabs]

What returns in the quiet? https://t.co/cOReUsixT2

[Ann Mack @annmmack]

The people who can sit with boredom a little longer often see what others miss …

[John Mack @johndmackjr]

10 hours into a tournament day, nothing happening at your table. Most players reach for their phone. The ones who don’t? They’re usually still there at the end. My sister writes about why that matters beyond poker. #wsop

https://t.co/1Nc42fyKk8

[Ann Mack @annmmack]

Curious what returns when one of your biggest “space fillers” disappears …

[Bored Silly @boredsillylabs]

TV has been many things in my life: comfort, ritual, escape, background noise.
But sometimes it’s also a way to avoid boredom.

So for the next month, I’m removing it to see what returns in the quiet.

More on the first Bored Silly experiment: https://t.co/cOReUsixT2

[Ann Mack @annmmack]

One of the things I keep returning to with Bored Silly: Boredom isn’t the opposite of creativity. Sometimes it’s where creativity begins. What began in boredom for you?

[Bored Silly @boredsillylabs]

A poem written out of boredom at age six — brought to life decades later using AI tools. Imagination has to start somewhere. More on the ideas behind Bored Silly: https://t.co/AOPyvr5CfV

[Ann Mack @annmmack]

One of the questions I’ve carried with me for years is finally becoming something tangible. Bored Silly — an exploration into what emerges when we create space on purpose.

[Bored Silly @boredsillylabs]

What disappears when every idle moment gets filled?

Not just attention spans — but imagination, reflection, wandering thoughts, silliness, creativity.

So I started a project exploring a simple question: What grows when we stop filling every moment? https://t.co/AOPyvr5CfV

[Ann Mack @annmmack]

Rawthencity, Collective Creativity, Cryptoinclusion, Planet Positive -- these are a few of the many foresights spotlighted in Facebook IQ's Culture Rising: 2022 Trends Report. Check out these shifts with staying power. https://t.co/bBjLCa3svX

[Ann Mack @annmmack]

Joy shared is joy sustained via @NYTOpinion https://t.co/Osutcc1ReZ

[Ann Mack @annmmack]

A horrific and heartbreaking surge in violence against Asian Americans and Pacific Islanders (AAPI) is happening across the US. Together, it is our responsibility to condemn hate and create lasting social change. https://t.co/oxyEabR9fh

[Ann Mack @annmmack]

Happy GivingTuesday! https://t.co/pg4yUJy9Zv

[Ann Mack @annmmack]

Check out @FacebookIQ's 3rd Annual Topics & Trends Report. The topics in our 2020 look-ahead highlight larger cultural shifts—like people going greener, adopting minimalistic products to drive maximum impact and elevating everyday moments. https://t.co/JhGUovpEAJ

[Ann Mack @annmmack]

From January to July, fires had consumed 4.6M acres of the Brazilian Amazon, a 62% increase vs last year, according to Brazil’s National Institute for Space Research https://t.co/yN4XYDUWkc via ⁦@nytimes⁩

[Ann Mack @annmmack]

Thanks for inviting me to participate, really enjoyed my convo with @JulieinNY!

[New York Women in Communications @NYWICI]

Coming soon to our “Coffee Break w/NYWICI” podcast, @JulieinNYC’s conversation with @annmmack, Director of Insights Marketing at @facebook! Stay tuned for amazing #career advice.

[Ann Mack @annmmack]

“Virtual reality reduced pain by about three times as much as watching TV” https://t.co/NsD8aFviLZ

[Ann Mack @annmmack]

The 3 pillars of charisma: Being present, squashing your imposter syndrome and radiating warmth https://t.co/4wMrSfSy9u via ⁦@nytimes⁩

[Ann Mack @annmmack]

63% of people are interested in using VR to view products without having to visit physical stores. Discover the ways people want to engage with AR and VR — and how these technologies can help you create more immersive shopping experiences via @facebookiq https://t.co/8cAKAAs5FB

[Ann Mack @annmmack]

While meditating in fits and starts over the past couple of years, trying to make it a daily practice this year! https://t.co/fjS4WS7V35

[Ann Mack @annmmack]

'Tis the Season for Trends. See the things about to become a thing via @FacebookIQ's 2019 Topics & Trends Report https://t.co/e1qccvKP8Z

[Ann Mack @annmmack]

From daily coffees and shared meals to big birthdays and first jobs, moments have always brought people together. And with the evolution of mobile, people now have more ways than ever to share—and share in—the moments that matter to them. https://t.co/25TUib3KwM