Anshdeep

Helping B2B founders book qualified sales meetings through outbound.
Founder @BlendGrow
Building in public → sharing what actually works.

[Anshdeep @anshdeep_1]

23 hours of screen time in 3 days.

Not for a productivity challenge.

A client’s agency was in serious trouble because of a revenue problem.

For those 3 days, there was only one goal:

Keep the business moving.

Calls. Strategy. Outreach. Finding opportunities.

I could have treated him like “just another client.”

I didn’t.

When you build a real relationship with a founder, their problem becomes your problem.

Clients aren’t just clients. They’re people you’re building with.

When things get tough, you stay in the trenches.

#BuildInPublic #B2BSales #AgencyLife #ClientSuccess #Entrepreneurship #FounderJourney #BusinessGrowth #OutboundSales

[Marcos @itsmarcosruiz]

Imagine two founders pitch the same client.

Same offer, same experience level.

One has two years of content behind them and the other has three posts and a blank banner.

The client had already read four posts before the call started, and by that point the decision was pretty much made.

[Marcos @itsmarcosruiz]

What outbound leads look like vs. inbound from content:

Outbound:

→ Cold to your name
→ Price is the first question on the call
→ Trust gets built in real time
→ You're proving yourself every minute

Inbound from organic:

→ Knows your prices before they reach out
→ Has watched months of your results
→ Trust was built long before the call
→ You're confirming what they already decided

The trust level in the room when the call starts is what separates those two experiences honestly.

[Anshdeep @anshdeep_1]

Who knows more about you CHATGPT or YOU?

[Anshdeep @anshdeep_1]

Most companies don’t have a lead problem.

They have a targeting + distribution problem.

You can have:

• a great service
• a great website
• great case studies
• a great team

But if the right people never hear about you, none of it matters.

That’s why I like outbound.

Find the right people.
Start relevant conversations.
Create opportunities.

Simple.

[Anshdeep @anshdeep_1]

A LinkedIn reply is not the goal.
A sales opportunity is.

Here’s an example from our work with Studio 52.

We didn’t just send messages and count replies.

The process was:

Target the right ICP
↓
Start a relevant conversation
↓
Understand the prospect’s problem
↓
Qualify the interest
↓
Move them toward a demo / next step

In one conversation, the prospect asked for more details.

A few messages later:

“I am available for demo. Can we do that?”

That’s what good outbound should do.

Not spam.
Not generic pitches.
Relevant conversations that create opportunities

[Anshdeep @anshdeep_1]

CASE STUDY: LinkedIn Outbound → Appointments → Sales

We built a LinkedIn outbound system designed to move prospects through:

ICP → Target List → Outreach → Conversation → Qualification → Appointment

The campaign dashboard showed:
2,406 connections sent
730 accepted
147 message replies
360 InMails sent

Here’s how we built the system 👇

#LeadGeneration #LinkedInOutreach #B2B

[Anshdeep @anshdeep_1]

@shawnlovejoy Shawn, I help B2B founders with prospecting, outbound and booking qualified sales meetings. Are you open to bringing in more clients right now?

[Anshdeep @anshdeep_1]

I’m building BlendGrow around a simple system:

Right ICP → Right prospects → Right message → Conversations → Meetings → Sales

No complicated funnels. No vanity metrics.

Just creating more conversations with the right people.

I’ll share the wins, experiments and lessons.

[Anshdeep @anshdeep_1]

The easiest way to improve cold outreach:

Give people a reason to reply.

Instead of:

“Hey, we help businesses generate leads. Open to a call?”

Look for a trigger:
→ Hiring
→ New product
→ Fundraise
→ New market
→ New partnership
Then use it.

[Anshdeep @anshdeep_1]

Most B2B outbound doesn't fail because outbound doesn't work.

It fails because:

Wrong ICP
→ Wrong prospects
→ Generic message
→ No response
→ "Cold outreach doesn't work."
Fix the targeting before changing the channel.

[Anshdeep @anshdeep_1]

“The simpler it is to consume, the faster it converts.”

You don’t need a 30-page ebook to get leads.
Our best performer?

📄 A 1-page checklist.
Quick. Useful. Shareable.
One client got 47 leads in 7 days.
Simple > Fancy.

#Marketing #LeadGen #ContentStrategy

[Anshdeep @anshdeep_1]

@realDogePrez Lol!

[The President of Ðoge @realDogePrez]

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[Nothing @nothing]

Firsts are always special. Our first product. Our first launch event. The first real chance for us to show the world what Nothing is about. #SoundOfChange arrives on 27 July. https://t.co/0vD6qpGqR9 #ear1

[Gaurav Chaudhary @TechnicalGuruji]

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