ALD1’s lack of gp appeal isn’t the boys’ fault, mostly it’s the fandom’s. Every release gets buried under endless complaints/fanwars before the outside can even appreciate their work. We are so busy fighting in our own bubble that we don’t realize we are pushing the public away
There are so many things I want to say about the complaints some Allyz have been making lately. I’ve been feeling quite stressed, and I’d like to share my thoughts here because I have several perspectives on the content the ALPHA DRIVE ONE staff has been posting.
Personally, I think it’s a good strategy, and I understand why the company is investing in this type of content. I can see how these formats can reach more people and help the boys gain more views and engagement.
I understand that some fans may not find this content particularly appealing or may consider it unprofessional, but I think we should also look at things from another perspective. When people search for a song, they often look for its lyrics and translations as well. If one of the first results they find is an official channel video showing each member’s singing parts along with translations, they may end up watching the official content instead of a fan-made video. This could help the boys’ channel gain more views and reach new audiences.
That is why, even though I understand that some people disagree, I think it’s a very good idea and a strategy that could help ALD1’s YouTube channel grow.
Now, let’s talk about the Shorts format. Have you seen those videos or Instagram Reels that feature a clip with a sentence written at the top? This type of content is designed to capture people’s attention quickly and spark their interest. I also understand why the staff is using this format: these videos can go viral both in Korea and internationally.
If you search for this type of video on Instagram or YouTube and look at the engagement it receives, you may understand my point better. Many artists, groups, and content creators have reached wider audiences through this kind of content. That is why I genuinely understand the strategy the company is trying to implement for the boys.
You may feel that the content is not appealing enough, that it lacks originality, or that it looks unprofessional, and I respect that you may have a different opinion. However, I think we should recognize that these formats are also part of the strategies currently used to attract audiences. Not all content has to be aimed exclusively at fans who already know the group; we should also consider people who have never heard of ALD1 and might discover them through these videos.
I’ve also noticed that this type of content is being posted on YouTube rather than necessarily being shared across their other social media platforms, such as TikTok or Instagram. From my perspective, this makes sense because many people also consume short-form videos on YouTube, and these videos can serve as an entry point for new fans. If exactly the same content were posted on every platform, I might view it differently, but I think using YouTube to experiment with these formats is a valid strategy. TikTok and Instagram can have a different content approach and serve as additional ways for people to get to know the boys.
I know we don’t all share the same perspective, and that’s okay. I’m not saying the company is doing everything perfectly or that it shouldn’t put more effort into ALD1. In fact, there is one thing I would really like us to demand more of: better songs.
I stream their music and spend a lot of time listening to the boys’ songs. Their songs aren’t bad, but I would love for them to receive even better music—songs that genuinely make me want to listen to them every day because I love them, rather than feeling as though I have to force myself to stream. I want them to have songs that connect with more people, help them perform better on the charts, and make us want to listen to them over and over again.
That is why, instead of focusing all our complaints on the format of the content the staff posts, I would also like us to pay more attention to demanding good music and better musical direction for the boys. To me, that is essential.
Each of them are working very hard, each of them deserve to be at spotlight, not just one specific member just because you think he deserves it more than the others and just because his the most famous
ALLYZ! As we await for Round 2, let's work together on voting for ALD1 on "WORLDWIDE KCONERS' CHOICE"! we have very high chance to win!🔥🔥
https://t.co/P3S5zBwNQh
#ALPHADRIVEONE#ALD1#알파드라이브원@ALD1_official
저 끝까지 I-CAR with ALPHA DRIVE ONE ARNO & XINLONG
#AlphaDriveOne
#ARNO
#XINLONG
목적지는 없다. 페라리 아말피와 함께라면 조금 더 멀리 가보고 싶을 뿐. 마음이 끌리는 곳에서 멈췄다 다시 길을 잇는 아르노와 씬롱. 지도 위로 번지는 두 사람의 꿈에는 경계가 없다. 나란히 앉아 그려본 내일은 어느새 지도 밖으로. 어디까지 갈 거냐고? 저 끝까지.
No destination in mind. Just the desire to go a little further with the Ferrari Amalfi. ARNO and XINLONG stop wherever their hearts lead them, then carry on. Their dreams spread across the map, knowing no boundaries. Sitting side by side, they imagine a tomorrow that already stretches beyond its edges. How far will they go? All the way.
fashion WOOKIE text SOM photography MOGAN hair JANG HAEIN makeup LIM JEONGIN assistant KKUM
Discover more in 〈DAZED〉 KOREA 2026 NOVEMBER Issue.
저 끝까지 I-CAR with ALPHA DRIVE ONE ARNO & XINLONG
#AlphaDriveOne
#ARNO
#XINLONG
목적지는 없다. 페라리 아말피와 함께라면 조금 더 멀리 가보고 싶을 뿐. 마음이 끌리는 곳에서 멈췄다 다시 길을 잇는 아르노와 씬롱. 지도 위로 번지는 두 사람의 꿈에는 경계가 없다. 나란히 앉아 그려본 내일은 어느새 지도 밖으로. 어디까지 갈 거냐고? 저 끝까지.
No destination in mind. Just the desire to go a little further with the Ferrari Amalfi. ARNO and XINLONG stop wherever their hearts lead them, then carry on. Their dreams spread across the map, knowing no boundaries. Sitting side by side, they imagine a tomorrow that already stretches beyond its edges. How far will they go? All the way.
fashion WOOKIE text SOM photography MOGAN hair JANG HAEIN makeup LIM JEONGIN assistant KKUM
Discover more in 〈DAZED〉 KOREA 2026 NOVEMBER Issue.
저 끝까지 I-CAR with ALPHA DRIVE ONE ARNO & XINLONG
#AlphaDriveOne
#ARNO
#XINLONG
목적지는 없다. 페라리 아말피와 함께라면 조금 더 멀리 가보고 싶을 뿐. 마음이 끌리는 곳에서 멈췄다 다시 길을 잇는 아르노와 씬롱. 지도 위로 번지는 두 사람의 꿈에는 경계가 없다. 나란히 앉아 그려본 내일은 어느새 지도 밖으로. 어디까지 갈 거냐고? 저 끝까지.
No destination in mind. Just the desire to go a little further with the Ferrari Amalfi. ARNO and XINLONG stop wherever their hearts lead them, then carry on. Their dreams spread across the map, knowing no boundaries. Sitting side by side, they imagine a tomorrow that already stretches beyond its edges. How far will they go? All the way.
fashion WOOKIE text SOM photography MOGAN hair JANG HAEIN makeup LIM JEONGIN assistant KKUM
Discover more in 〈DAZED〉 KOREA 2026 NOVEMBER Issue.
🎂 Who's the birthday star who'll light up December the warmest?
Just click a link below to get 1️⃣0️⃣0️⃣0️⃣ votes!
🎁 ENHYPEN NI-KI : https://t.co/ixahJMoLJy
🎁 TXT Soobin : https://t.co/TvQ8c4FmTR
🎁 ALD1 Anxin : https://t.co/GvVkQoH2NC
🎁 SVT Joshua : https://t.co/KD4IhZOiuA