I hired an OnlyFans girl to train my client's sales team
"yegor what the fuck"
best $500 I ever spent
she closed more in 3 days than his $8k/mo closer did in a month
prostitutes outsell your entire company. here's why:
The OF DM Playbook (stolen and adapted for B2B):
Step 1: Find prospects who just engaged with a competitor's content
These mfs are actively interested RIGHT NOW. Not cold. Actively engaging with the thing you sell
Step 2: Follow them. Don't DM immediately you desperate little shit
Wait 24-48 hours. Let them see your content. Let them click your profile
Step 3: DM something that's not a pitch
"Saw you commenting on [competitor]'s post. What are you working on rn?"
No pitch. No "I help businesses..." Just curiosity
Step 4: They respond. Send a 90-second Loom breaking down ONE thing they mentioned
Don't sell at first, just help
Step 5: End the Loom with "I actually have a full system for this if you want it"
Conversion rate: 15-25% to call booked
I have 3 VAs in Serbia running this. $1,200/mo total. 30-40 qualified calls per month
One client closed $180k in Q3 from this alone
100x better than cold DMing "Hey! I noticed your brand..." like a fucking robot
Hoes understood parasocial selling before any of you
Study how women extract money from desperate men.
Apply it to desperate business owners.
lesson.
El mes pasado un intern me pidió ayuda por un error de Kubernetes en el YAML.
Acudió a mí, la persona de mayor rango en IT. Tengo más de 8 años sin tocar código y no sé qué es un pod, cluster o contenedor (obviamente no le dije eso), solo me senté en mi Herman Miller y le dije confiado:
"Deja de pensar, ¡usa ChatGPT!"
Hizo lo que ChatGPT le decía y terminó tirando producción.
El CEO me llamó gritando, pero le dije que estabamos haciendo pruebas del DRP.
Gracias a eso, encontramos varios fallos en el DRP.
Me dieron un bono por los findings que hizo el equipo.
Tuve que despedir al intern.
Recuerden: La inovación requiere sacrificios, pero no el mío.
Last week our CISO asked me to present on “zero trust architecture.”
I don’t know what that means.
I make $340,000 a year.
I haven’t touched a firewall since Obama’s first term.
But I have a CISSP.
I passed by memorizing acronyms.
I still don’t know what half of them stand for.
I opened my presentation with “assume breach.”
Everyone nodded gravely.
I said “defense in depth” three times.
The board was captivated.
Then a junior analyst raised her hand.
She asked how we’d implement microsegmentation.
I felt a cold sweat.
I said, “Great question. Let’s take that offline.”
She persisted.
I said we should “leverage AI-driven solutions.”
She asked which ones.
I said, “The cloud-native ones.”
She looked confused.
I told her confusion was natural.
I said, “Security is a journey, not a destination.”
The CEO started clapping.
I don’t know why.
But others joined in.
The analyst stopped asking questions.
I ended with “security is everyone’s responsibility.”
This meant it was no one’s responsibility.
Especially not mine.
We got breached two weeks later.
I blamed the analyst for “creating a culture of doubt.”
She got put on a PIP.
I got promoted to VP.
Resilience isn’t about preventing failure.
It’s about surviving it.
Preferably while others don’t.
Let me explain exactly why VLC is free despite 6B downloads, because no one seems to get it.
VLC doesn’t make money because making money would destroy the only thing that made it reach 6 billion downloads in the first place.
The player grew through a specific distribution loop: tech-savvy users install it once, it works perfectly on every weird video file they throw at it, and they recommend it to everyone forever. IT departments deploy it across entire companies. A Reddit comment from 2009 still drives downloads in 2025 because the answer never changed.
That recommendation engine dies the second ads appear. Not slowly. Immediately.
The users who drive VLC’s distribution are the exact people who understand what ads mean. Your incentives just switched from “make the best player” to “maximize impressions.” They see it, stop recommending it, and your growth engine shuts off.
Run the actual numbers. VLC gets maybe 50 million active users daily across 6 billion total downloads. Typical video player ad rates run $1-3 CPM. Even if you served ads on every playback session, you’re looking at maybe $50-150 million annually at absolute peak optimistic assumptions.
Sounds like a lot until you realize what Kempf actually traded it for.
VLC reaching 6 billion people made Kempf the person who built the infrastructure everyone depends on. He runs a video consulting business. He built dav1d, an AV1 codec that powers modern streaming. Being “the guy who kept VLC free” opens every door in video technology. Clients pay him to solve problems because he proved he optimizes for quality over quick monetization.
“Former ad-supported media player executive” gets you exactly zero of that leverage.
The people celebrating Kempf’s ethics are missing the calculation. He didn’t sacrifice millions for principles. He rejected $150M in highly uncertain ad revenue to build permanent positioning worth multiples of that in everything else he touches.
VLC free generates more value for Kempf than VLC monetized ever could. The trade was never even close.
THIS chart is the CLEAREST signal of where the internet is heading.
social media time is SHRINKING for the first time in HISTORY, and young people are leading the pullback.
Brainrot is OUT.
they grew up online, saw the full cycle of social platforms, and learned early that endless scroll doesn’t make you happier or smarter.
they’re the LEADING indicator. their parents will follow in 3-5 years.
AI slop is the nail in the coffin.
every feed feels synthetic familiar faces, identical voices, recycled ideas. the “factory smell” of it all finally broke people’s curiosity.
but there’s an upside. every trend creates its anti-trend.
attention is shifting back to things that feel real, slow, and intentional.
people are paying for spaces that make them feel grounded, informed, and connected again.
the next $100M+ companies will engineer density, trust, and time well spent. they’ll build containers for meaning, then use AI to keep them organized, not optimized.
the internet’s oldest assumption that more engagement equals more value is breaking.
the white space i think is...
• "slow media" formats: weekly briefs, serialized content etc
• private groups that operate like clubs with applications and rituals
• provenance and identity layers that verify real creators and sources
• brands with offline gravity like real events, real belonging
• curated directories and vetted marketplaces
• paid memberships that deliver depth
• note: we share business ideas around this on @ideabrowser
• IRL anything - dinners, meetups, shared experiences
young people are abandoning social media faster than their parents are discovering it.
If you understand what that means, that's a big deal.
i can't stop thinking about this FT/GWI chart.
brainrot is OUT.
meaning is IN.
El framework que usamos en @RappiColombia para aprender y construir CUALQUIER COSA desde cero (actualizado y mejorado a la fecha)
El mismo que uso para que mi equipo desarrolle world-class capabilities
Aquí los 6 pasos clave 👇
🚨 El 90% falla en entrevistas aquí: cuando preguntan “¿Tienes alguna pregunta para nosotros?” 👀
La mayoría se queda en blanco. Error.
Las preguntas que hagas valen oro: día a día del rol, métricas de éxito, retos del equipo, crecimiento.
¿Cuál harías tú? 👀
if you just got into YC and your marketing strategy is “product hunt” please for the love of god read this so i dont have an aneurysm
for b2b
scape every target customers email from apollo builtwith google maps directories
everywhere
validate the emails something like millionverifier
cold email all of them with something like instantly ai
make a weekly podcast for your target customers, sequence these same emails into an newsletter that promotes the podcast
turn podcast into clips schedule to all social
google ads for bottom of funnel keywords with conversion event for signup
facebook ads and linkedin ads customer match list those emails
pixel everyone who touches the website across all channels
remarketing to them indefinitely
email drip nurture for 3 month to everyone who signs up
email once a week with product updates
you’re not a $1M ARR company in 12 months
for b2c
make thousands of pieces of organic content and hundreds if tiktoks instagrams and youtubes
post across them all
affiliate program for these same influencers
hire influencers for sponsored posts
do programmatic SEO for keywords related tot every keyword your custom would search online
take organic content and do facebook ads tiktok ads youtube ads with signup conversion event
pixel everyone who touches the website across all channels
remarketing to them indefinitely
email drip nurture for 3 months to everyone who signs up
email once a week with product updates
you’re now a $1M ARR company in 12 months
Founders: When deals go dark, send a direct 'break up' email:
'We've missed a few meetings. While I believe we can deliver [specific value], I don't want to be a pest. Are we still a priority?'
Often prompts real answers or resurrects deals.