@Jenkins11Mason Very cool series of accounts based off of millennial-representation for future business implications regarding "sustainable-marketing" as a necessary image adaptation.
SUSTAINABLE AND ETHICAL MARKETING | ASK DISTRACT | E:35 |
This week the team gives their insights into how companies are having to put a lot of consideration into being more sustainable and ethical. Are they doing it just to look good? or do they really care?
A niche account from DCIG believes that 60% of B2B buying decision processes are complete before contact with a sales rep
60% is clearly industry specific due to the corporate nature of WHO performs the decision making process and considers technical reqs. @Jenkins11Mason
@Jenkins11Mason Check out how the groundbreaking application "ERP" is changing the game for marketing strategies, such as marketing segmentation that we had discussed in class (1/29/20), with the incorporation of efficient data processing.