i'm building the Blue Box of 2026 🏴☠️
in 1972, Jobs & Woz built a box to bypass AT&T's phone service fees
today, i'm building a tool to bypass AT&T's mobile data charges
to get data virtually for free
here is how YOU can access the wholesale mobile data rates globally:
week 23 of building in public
here's how i validate products before building a single thing
this approach helped me to reach:
revenue last 7 days: $21,441.43 (+5% WoW)
= $1,118,017/year run rate
growing almost every week
here's a real example 👇
my product validation stack now:
1. landing page / upsell
2. real buyer traffic or cheap ads
3. fake-door checkout
4. no charge
5. waitlist + follow-up
6. build only if the signal is strong
do this before building anything
@ironcarbs great Qs!
there are ways to aggregate connectivity so that you don't have to get agreements with every local carrier. you can kind of piggyback on the roaming arrangements other carriers have and this industry developing more and more is the unlock that makes this possible!
week 21 of building in public
why do we still buy internet by country?
like
your phone is literally a supercomputer
it talks to 5G towers
wifi routers
satellites
planes
ships
bluetooth toothbrushes probably
but mobile data is still like:
Japan 10GB
France 5GB
Europe 30 days
valid until this random date
buy another one when you cross an invisible line
this is insane
so this week we launched WorldPass
one eSIM
182 countries
441 networks
5G in 111 countries
works on land
works on planes
works on cruise ships
hotspot included
at $15/mo
and you don’t throw it away after a trip
you keep it installed
it refills every month
your phone connects wherever you are
our metrics last 7d:
$18,735.99 revenue (+9% WoW)
= $977k/year run rate
but the revenue is not the interesting part
the interesting part is that 1 eSIM now covers more surface area than legacy mobile carriers
because we’re becoming more and more infrastructure-agnostic
old carriers are built around owning infrastructure in specific places
towers here
roaming agreement there
expensive fees when you cross a border
we’re building the opposite
we don’t care what network gets you connected
local tower? use it
backup carrier? use it
in-flight network? use it
maritime network? use it
satellite? use it
that’s why @Starlink direct-to-cell is so exciting to us
not because every phone will only use satellites
but because it proves the future has no clean line between:
cellular
satellite
wifi
roaming
local
global
your phone should just pick whatever works best
no borders
no “buy France”
no “oops you landed in Switzerland”
no $10/day roaming punishment from a legacy carrier pretending geography is a feature
WorldPass is still beta
there will be bugs
some countries are amazing, some are expensive, some are cursed by telecom economics
but the direction feels obvious now:
the winning mobile carrier of the future probably won’t own every tower
it’ll be the one that can connect you to anything
anywhere
and make the border disappear
week 22 of building in public
we crossed $1M/year revenue run rate
last 7d:
$20,483.12 revenue
+9% WoW
= $1,068,048/year run rate
i thought this would feel more exciting
and don’t get me wrong, i’m happy
but mostly it feels like:
ok good
we proved something
now keep going
i’ve been building in telecom since 2019
not because i thought telecom was sexy lol
but because i was solving the need i personally had
now i've been a digital nomad for a couple of years and connectivity while traveling was always weirdly painful
roaming was expensive
local SIMs were annoying
eSIMs were fragmented, inconvenient, and expensive too
phone numbers were hard to get
every country felt like starting over
and i kept thinking:
why is something this important still this broken?
so i started building for my own needs
first just a better access to phone numbers
then convenient travel eSIMs
then better pricing
then more countries
then regional plans
then airplane and cruise connectivity
then WorldPass
and now the bigger picture is finally starting to become visible
one eSIM
no borders
works across countries
eventually works through satellites too
and provides tons of life saving features
a mobile carrier that feels like software
not a legacy carrier with stores, contracts, roaming fees, and 900 pages of telecom nonsense
$1M/year run rate is cool
but honestly it feels small compared to where this can go
if we keep working hard, i can already see a path to $100M+
not in a “manifesting on twitter” way
more like:
the problem is real
the market is huge
the product keeps getting better
and every week the vision gets a little more real
that’s what motivates me
not the Stripe screenshot
the thought that we might build something that didn’t really exist before
something i would have loved to have as a nomad
something that makes people’s lives a bit easier when they land in a new country or just want their phone to connect without thinking and do cool helpful stuff
there’s still a lot to fix
but this week felt like a small proof that the direction is right
$1M/year run rate
small step
big vision
week 20 of building in public
internet in the sky is real now!
we just launched eSIM plans that work on airplanes and cruise ships
not "when you land"
in the airplane, at 20,000 ft+
not "when you arrive at port"
on the ship, miles away from land
metrics last 7d:
$17,123.84 revenue (+6% WoW)
= $893k/year run rate
but honestly the revenue is not the exciting part this week
the exciting part is seeing what a global carrier can look like when it's not built like a legacy carrier
> legacy carriers own infrastructure in specific places and hold onto it
> we don't
which sounds like a weakness until you realize it also means we can plug into the best infrastructure whenever and wherever it exists
> local carriers on earth, in any country
> in-flight networks in the sky and maritime networks at sea
> satellite networks when there are no towers
@SpaceX's Starlink direct to cell makes this direction obvious and we're prepping ourselves for this future
eventually your phone should just connect to whatever network makes sense:
tower nearby? use tower
middle of nowhere? use satellite
on a plane? use in-flight
on a ship? use maritime
we're obviously very early
but every week we're becoming a little less like "cheap travel eSIM site"
and a little more like a global connectivity layer - a modern mobile carrier for 2026 and beyond that y'all would love to switch to!