Ashley Cowling

FAU Marketing and Hospitality

[Ashley Cowling @ashley_cowling]

@FAUDigital @Alexandra_Fuhse Ubersuggest, Soovle, and FAQ's

[Ashley Cowling @ashley_cowling]

@FAUDigital @CFOStrategist Chris, does Yahoo gain any advantages over Google by using humans rather than mathematical bots?

[Ashley Cowling @ashley_cowling]

@FAUDigital @Alexandra_Fuhse what are two filters Google uses for search engine rankings?

[Ashley Cowling @ashley_cowling]

@cailin_byrne @FAUDigital Having your website show up first or near the top so customers can navigate to them!

[Ashley Cowling @ashley_cowling]

@FAUDigital @scottcowley Other than dates and specific questions, what modifiers are customers using to narrow their search?

[Ashley Cowling @ashley_cowling]

@FAUDigital @cailin_byrne what 5 frequent SEO mistakes does Cowley discuss in his video?

[Ashley Cowling @ashley_cowling]

@Alexandra_Fuhse @FAUDigital it's gives you an "in the moment" response at your fingertips

[Ashley Cowling @ashley_cowling]

@FAUDigital @MoreVisibility how did you derive your "best practices" philosophy?

[Ashley Cowling @ashley_cowling]

@FAUDigital @Alexandra_Fuhse What does ZMOT stand for and what is it?

[Ashley Cowling @ashley_cowling]

@Alexandra_Fuhse @FAUDigital - to buy an email list from any random provider

[Ashley Cowling @ashley_cowling]

@FAUDigital @Alexandra_Fuhse what did Dan suggest as a benchmark for return on ad spent?

[Ashley Cowling @ashley_cowling]

@FAUDigital @Cendyn - along with bookings, how does your company track marketing effectiveness? Does centralized tagging only use cookies?

[Ashley Cowling @ashley_cowling]

@FAUDigital @oligardner within ADD, which consideration of visual hierarchy is the most important when making a landing page or campaign?

[Ashley Cowling @ashley_cowling]

@FAUDigital @kelley_hassel what does the NSAMCWADLP principle express?

[Ashley Cowling @ashley_cowling]

@FAUDigital @kelley_hassel -
Having our forms represent what our campaigns are about!

[Ashley Cowling @ashley_cowling]

@FAUDigital @alexf_oliveira of all the associations in your presentation, which is the most beneficial to be a member of and why?

[Ashley Cowling @ashley_cowling]

@FAUDigital @Alexandra_Fuhse Alex mentioned in his presentation the importance of mentors. As well as him, who do you consider a mentor?

[Ashley Cowling @ashley_cowling]

@Alexandra_Fuhse @FAUDigital Yes! It's reinforces the thought. Kinda makes it harder to say no to a purchase.

[Ashley Cowling @ashley_cowling]

@FAUDigital @Matt_Umbro why do you recommend 7 impressions per day? Is it ever a good idea to use 'no cap on impressions'?

[Ashley Cowling @ashley_cowling]

@FAUDigital @kelley_hassel why is remarketing like déjà vu (or a glitch in the matrix)?