Asif

I build VSL funnels

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This is what a VSL actually does :

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Learning from @GeorgeGammon's VSL

#7

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the best way to write better VSLs is to watch a LOT of them

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if you use videos to sell

this is what will make you successful:

being willing to TEST MORE things than most people

most people want certainty before they move

you move, get data, then make the next decision

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social proof is only effective if it's believable

don’t type out testimonials, screenshot them

ugly proof wins because people know it’s real

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get in a ring

you'll see who you truly are

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nothing gives faster feedback than a vsl funnel

you can literally spin one up in 24 hours

run ads to it and book calls

works every time

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you can immediately tell who's going to RIP with their vsl funnel

• they work with urgency
• they are comfortable with spending money to acquire data
• they don't expect the moon when just starting off a new vsl funnel

love these people

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@Moussa9qpe Can't DM, must be following

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1,000 HOURS OF STUDYING VSLs IN ONE CLAUDE SKILL

I thought of making it paid, but fuck it

I'll send it for free to everyone who :

> Repost

> comment "VSL"

(Must be following so I can DM)

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https://t.co/hmCiCD1PgD

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me when a client asks something :

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yo guys what do you do when a client sends you a vsl from another client of yours and tells you that their vsl marketing is really good and you should take inspiration?

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Learning how to script a vsl is the single highest ROI skill on the planet.

You don't even need to be that good...

literally just don't have a bad hook

Your ability to warm leads up is the key to sell to cold traffic, and most people are so laughably shit at it

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i am convinced that no matter what you sell

the best way to pre-frame a sales call will be a vsl

am I wrong?

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Learning from @DaveRamsey's VSL

#6

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the best way to write better VSLs is to watch a LOT of them

[Asif @AsifUnfiltered]

action creates information

go do stuff and you'll have interesting stuff to say

ACTIONMAXX

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to anyone who's using videos to sell online: you need an optimized VSL funnel

i've built funnels for online coaching programs, ecom brands and local service businesses. the VSL is one of the first things we optimize

here's how (8 points):

(P.S. i explain why this is important at the bottom of the post)

1. start with your customers, not your script. pull every sales call, your best ads, DMs and comments, and upload them into AI. find the specific reasons people bought and every reason others didn't. each of those objections gets handled later in the video.

2. next, figure out where your viewer is coming from. cold traffic from paid ads and warm traffic from organic need very different VSLs. same offer, different conversation.

3. now write your hook (60 to 90 sec). use the 5 Ps: promise ("i'll show you 5 things..."), pain (the symptoms they feel every day), proof, plan (the steps you'll walk them through) and picture (a visual if you have one).

4. add your UVP section (1 to 3 min). explain how you solve the problem. simple formula: "everyone thinks X. the problem is Y. the fix is Z."

5. then handle objections (1 to 3 min). take your list from step 1 and break each belief in 4 beats: what they think, why it's wrong, what's actually right, and the proof.

6. add your first CTA (15 sec). example: "this is the end of the video. after this it's just client testimonials. if you want us to help you solve [pain], click the button below to book a call." give the exact next action and a reason to do it now. use urgency( = time) or scarcity (= amount).

7. now for the most important section for trust: testimonials. use chapters so viewers can skip to the ones they care about, and make each testimonial represent a subtype of your ICP.

then close with a second CTA: "if you want to get rid of [pain], click the button below to book a call."

8. finally, rewrite the script in their words. say the exact things they said in calls, DMs and comments back to them. plumbers don't talk like plastic surgeons, and if you describe their problem better than they can, they'll think you have the solution.

here's why this is so important:

> more of the right people book, and more of them actually show up
> calls get shorter and you close a higher %. the vsl pre-frames every call so it's ~90% done before your rep says hi
> the wrong people opt out before they ever cost you a rep's time

shoot me a DM if you want a live teardown of the lowest hanging fruit in your vsl (tailored to your specific offer)

i hope this helps someone!

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@KyleAM15 the text has to create an itch to click on the video

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@CopyWithOlli 🤣

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@motionbybogi you can always warm cold prospects up with a good vsl

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@MauricioMozo5 Greg is truly inspiring