ASK BOSCO® AI Analytics

Marketing AI to drive your online profit and growth. Spend your marketing budget efficiently and with certainty.

[ASK BOSCO® AI Analytics @ASKBOSCOai]

Your PPC reporting has a blind spot, and it's getting bigger. Between consent declines, Safari's tracking limits, and platforms modelling more of your data than they're measuring, last-click attribution is quietly hiding 20-40% of your converting traffic. If you're still making budget decisions off that number, you're flying blind on exactly the campaigns driving the most value.

The fix is a layered measurement framework you can build starting today. Our latest guide walks you through exactly how: auditing what data you're actually losing, switching to data-driven attribution, and closing the gaps cookies left behind.

https://t.co/vGrLFhIY9T

[ASK BOSCO® AI Analytics @ASKBOSCOai]

What a month. Here's what happened at ASK BOSCO® in June 👇

🌍 We headed to Shoptalk Europe to talk all things AI and ASK BOSCO®
🎙️ Our founder and CEO joined The Front Lines podcast to talk Shopify
🚀 We launched AI Studio - you can now build a tailored report in seconds, just by asking 
🏆 Congratulations to Jonny, our Software Engineer, on being named Team Member of the Month

Not to mention we made it through the heatwave, with a little help from some ice cream and air conditioning.

[ASK BOSCO® AI Analytics @ASKBOSCOai]

What if your reports built themselves?

Last week, Emily Hakner, our Director of Product, walked through ASK BOSCO® AI Studio, showing exactly how you can generate a tailored dashboard just by asking a question in plain English.

If you missed it, it's worth five minutes of your time. Watch the full thing here 👇

https://t.co/7kCR22kjMX

[ASK BOSCO® AI Analytics @ASKBOSCOai]

Introducing AI Studio in ASK BOSCO®, tell it who you are and what you're trying to do, and it builds the dashboard for you. The right metrics, the right charts, pulled together in seconds.

"I'm a trading manager, build me a dashboard showing how the site is performing day to day with inventory levels and stock-outs flagged."
That's it. No setup or configuration. And when you need to make a change or add a metric, just ask again.

AI Studio is for the marketing manager who wants to ditch the spreadsheet. The small team with no analyst. The CEO who knows exactly what they want but doesn't want to spend half a day building it.

[ASK BOSCO® AI Analytics @ASKBOSCOai]

Every time a user declines your cookie banner and goes on to convert, that sale disappears from your Google Ads data. Without Consent Mode v2, you're making budget decisions based on a partial picture and the portion you're missing grows every time privacy awareness does.

Consent Mode v2 uses modelled conversions to fill that gap, giving you a more accurate view of what's actually driving results. But it only works if it's set up correctly and the setup requires your CMP, GTM, and Google Ads accounts to be configured in exactly the right sequence.

Read the full blog here https://t.co/mBsb85YGBL

[ASK BOSCO® AI Analytics @ASKBOSCOai]

With it being Social Media Day this week it feels like the right moment to talk about the gap between social spend and social proof.

Most brands can tell you what they spent on paid social last month. Far fewer can tell you what it actually returned, across channels, against real revenue, without manually stitching reports together. That's the problem ASK BOSCO® solves. One platform for every channel so you see the full picture.

What's the one metric you wish you could measure more accurately on social?

[ASK BOSCO® AI Analytics @ASKBOSCOai]

If your morning routine includes logging into multiple dashboards just to check nothing's broken overnight, there's a better way.

ASK BOSCO®'s KPI Alerts let you set the thresholds and get notified automatically when something changes. Ad spend crossing a limit. Revenue is dropping unexpectedly. An anomaly in your data that needs attention. You find out straight away, not hours later when the damage is done.

You choose the alert type: scheduled updates for routine check-ins, threshold alerts when a metric crosses a defined point, or anomaly detection for anything unexpected. The platform watches. You act when it matters.

[ASK BOSCO® AI Analytics @ASKBOSCOai]

This Wednesday at 3pm, we're showing you how to build a marketing dashboard in seconds, not hours.

ASK BOSCO®'s AI Studio builds dashboards from plain English questions. No setup. No manual configuration. Our Director of Product Emily Hakner will give you all the tips and tricks you need to know to get started right away.

Sign up now https://t.co/5Jq7NN7RjK

[ASK BOSCO® AI Analytics @ASKBOSCOai]

"I can ask ASK BOSCO® questions now, rather than just sitting there taking a report."

That's Neil at SGS Engineering, using ASK BOSCO®'s AI Analyst to drill into category margin, ROAS, POAS, and brand-level spend decisions in real time.

[ASK BOSCO® AI Analytics @ASKBOSCOai]

You launched an affiliate programme. Publishers signed up. And then... not much happened. It's a common outcome in affiliate marketing and almost always traces back to the same problem.

Full blog below 👇

https://t.co/8wNYUJuExR

[ASK BOSCO® AI Analytics @ASKBOSCOai]

Still building reports manually?

ASK BOSCO®'s new AI Studio changes that. Ask a question in plain English, and it builds the dashboard for you, in literal seconds, not hours.

We're running a free 15-minute webinar on Wednesday 1st July at 3pm where Emily will show you exactly how it works, live. Plus tips and tricks to hit the ground running.

Register here: https://t.co/eo3NDMysM2

[ASK BOSCO® AI Analytics @ASKBOSCOai]

If your Shopify reporting still lives in a spreadsheet, you're making decisions a week late.

Our whitepaper breaks down the data habits behind the brands, and gives you a checklist to benchmark where you stand.

See how your habits stack up.

https://t.co/kCLwTXliew

[ASK BOSCO® AI Analytics @ASKBOSCOai]

Your AI is only as good as the data you give it.

ASK BOSCO® unifies Google Ads, Meta, GA4, and Shopify into one clean data model, so when the AI speaks, it's working from something real. Just ASK BOSCO® 👉 https://t.co/lB6FcG3DYr

[ASK BOSCO® AI Analytics @ASKBOSCOai]

Most Google Ads run PMax and Search. Here's how to get it right:

🔵 Search owns brand terms and high-intent non-branded queries.
🟡 PMax owns broader reach and mid-funnel discovery across Search, Shopping, YouTube, and Display. 

https://t.co/losa0v6q9P

[ASK BOSCO® AI Analytics @ASKBOSCOai]

Scaling an ecommerce brand without clean data isn't growth. It's guesswork with a bigger budget.

ASK BOSCO® gives ecommerce brands the data clarity to scale with confidence, not crossed fingers. Just ASK BOSCO® 👉 https://t.co/GA7BCkjrOb

[ASK BOSCO® AI Analytics @ASKBOSCOai]

Your clients don't want more dashboards. They want answers.
"Is the budget working?" "Which channel is driving growth?" "Where should we invest next month?"

Time to ASK BOSCO® 👉 https://t.co/2k0cN6jwlk

[ASK BOSCO® AI Analytics @ASKBOSCOai]

The problem with most AI marketing tools isn't the AI. It's what the AI is working with.

ASK BOSCO® is built differently. One unified data model, so the insights you get are clean, comparable, and actually worth acting on.

https://t.co/jD527KVCdj

[ASK BOSCO® AI Analytics @ASKBOSCOai]

Meta Advantage+ has become one of the most talked-about tools in paid social and for good reason. Accounts using it are seeing strong results.

https://t.co/1tdcm4DA0n

[ASK BOSCO® AI Analytics @ASKBOSCOai]

Trading meetings that used to look different for Neil at SGS.

He ditched Power BI for a Sunday evening check-in with the AI analyst, instant answers on performance and profit margins, no report-building required.

https://t.co/mY1iMnFVm5

[ASK BOSCO® AI Analytics @ASKBOSCOai]

Should you use ASK BOSCO®? Let's find out in four questions. 👇

Spoiler: If you made it to the bottom without hitting a yellow box, we're impressed. And slightly suspicious.