For more on how we did our early customer discovery, here are some great resources to get started:
1. The Mom Test, by Rob Fitzpatrick https://t.co/SuulzUFAw8
2. Lean Customer Development, by Cindy Alvarez
https://t.co/VbJ2L8YsBW
#asktruss#startuptips#productmanagement
When we started, we interviewed different audience segments and created problem hypotheses for what they struggled with in high education, specifically digital courses. Here are the top 3 things we learned:
What we learned:
1. Look for patterns, users are not going to tell you their problems when interviewing
2. Talking through how users solved their pain points currently showed us our product vision
3. Listen more. User's have incredible feedback when guided & given a platform
Fun fact: We started as an education project that was intended to help higher ed institutions diversify their courses and it has been a wild ride ever since.
We have been on a mission to help Creator's grow and monetize. We launched 3 mvp's in 6 months, learned a s&%^ ton, and will finally gtm in April. We're excited to tell our story on how we got here. Stay tuned 🔥 #creatoreconomy#creators#startuptips#creatorstartup#creatortool
@JoeJMarston Creators who find unsaturated growth channels that they can leverage will see 10x+ growth. Great thread, dude - TikTok is still untapped imo.
Everyone will not only see a need to create content but specifically video content
It’s personal, expressive, builds trust and it’s the best story telling format