Atharvv

I build brands through video.

[Atharvv @atharvcreates]

AI is going to eat your job.

Hell nah!

Just be original, just he yourself.

The more I see AI slop everywhere, the more I trust real human work now.

[Atharvv @atharvcreates]

Most people don't have a distribution problem.

They have a translation problem.

You create one video and copy - paste it to multiple platforms with same captions and hoping to blow up.

But platform algorithms doesn't work that way.

[Atharvv @atharvcreates]

Is anyone sick of every other person next to your neighborhood teaching you about personal branding services?

[Atharvv @atharvcreates]

What are you building currently?
I'll go first
Personal branding for founders

Let's #connnect

[Atharvv @atharvcreates]

@viktoroddy the 0-500 phase is the hardest mentally. tagging bigger accounts feels desperate until it suddenly works

[Atharvv @atharvcreates]

@sherifgjini finishing what I start. picking ideas is easy. shipping is where it gets weird

[Atharvv @atharvcreates]

You don't need 10K followers to get clients.

You need 100 people who actually trust you.

Most people are optimizing for the wrong number.

What do you think?

[Atharvv @atharvcreates]

@xaviroca1 Most founders build a brand for who they want to be 3 years from now. The ones who actually build an audience show up as who they are right now, mess and all.

[Atharvv @atharvcreates]

@therahulissar eCom never left. People who said it was dead just had bad offers and blamed the market instead of fixing their product.

[Atharvv @atharvcreates]

@avijeet_writes Building something of your own will never feel like that. Worst day running my agency still beats 3 hours in someone else's meeting about someone else's goals.

[Atharvv @atharvcreates]

@iamisyed I really like the sound thoo exactly how a product demo should sound

[Atharvv @atharvcreates]

What are you building?

I'll go first. I build brands through videos.

Drop yours below. Let's #connect

[Atharvv @atharvcreates]

@anshjoshi_ That's one way to grow too😂

[Atharvv @atharvcreates]

Everyone's being 'authentic' now.

Which actually just made authenticity the new template.

Having something real to say is different from saying things 'real.'

Seen this too?

[Atharvv @atharvcreates]

@iamisyed Considering the first try the video is really good bro.
Just need to work more on typography and smooth animations.

[Atharvv @atharvcreates]

@ishverduzco Most founders we work with think the goal is reach. Then they get a viral post, zero DMs, and wonder what went wrong. The metric was never the problem, the audience was.

[Atharvv @atharvcreates]

@therahulissar The 9:16 shift has been coming for a while. We moved all our clients to vertical-first about six months ago and reach picked up almost immediately after. Feed is basically Reels now.

[Atharvv @atharvcreates]

@dylsphillips This is the whole argument for personal branding in one post. People don't buy from logos. They buy from people they actually know something about.

[Atharvv @atharvcreates]

@bfzli That's amazing!
But what do you think Openclaw or Claude code?

Because I geniunenly use Claude code in all my workflows.

[Atharvv @atharvcreates]

@shangenflow The order here matters more than people realise. Most founders flip it and wonder why their marketing isn't converting. Brand first, then marketing.