If you want to keep moving as a solo, you need momentum.
Otherwise you'll:
- procrastinate
- make up excuses
- abandon your projects
For high momentum, you either have to be HUGE or FAST.
(In physics, momentum = mass x velocity.)
Think about it:
🚛 A huge but slow vehicle is hard to stop.
🏍 A tiny but fast vehicle is *also* hard to stop.
How to keep it fast? One answer: optimize for fun.
Starting to build something is fun. It should stay that way. The longer it drags on, the less fun it becomes.
Once the fun starts running out you’ll find yourself suffering.
How to keep it fun? With short feedback cycles.
Serve, listen, serve, listen, serve…
This way, you’ll preserve your initial momentum.
Take a look at this:
🥳 Finding an idea: fun
🥳 Starting to build: fun
😟 Finishing it: not so fun, you don’t know where to finish, whether to finish, what’s next etc. (Cure: finish fast)
😩 Marketing it: hardest part. “Will they want it? How will I market it?” etc. Momentum, lost. (Cure: market fast)
So keep the cycle short. Ship with one feature. Preserve the fun. Build, ship, see what they think.
Hack yourself. Move on before the fun runs out.