I work with brands to attract and convert more high-value clients using strategic brand communications & marketing strategies.
• Marketing | • Growth |
An ad is only as good as the system it drives people into. If your brand communication is broken, your content strategy is weak, or your data is ignored, running ads is just burning money. Build the complete growth engine.
For anything you want, there is a framework which you could take and apply, and it would work for you just as it did for others. There'll be differences, based on your unique circumstances. You just need to tilt and make changes to fit you, uniquely.
No single mental model shifts your perspective or drives change. Same with 'the key to success.' It’s a combination lock, and the pattern is unique to you.
Everyone to a degree has problems.
What quality of problems do you have, and what do you have in your arsenal to solve them?
Hear me.
Voluntarily take responsibility for weightier matters.
It largely determines the quality of your life.
- Austin Eziukwu
Take social media seriously even if you don't have a business
Growing a business and making sales are not the only things you can do on social media.
It's a limiting mindset you have to drop.
Every person in these different vehicles has different experiences while on that same road.
The same road. Different experiences.
This post is not just about roads.
What comes to your mind?
It's the same road.
On it, there's a trailer running.
There is also a mini-bus. You have a tricycle and a motorcycle, as well. Then a few well-air-conditioned cars. There are newer models and there are older ones.
7/
Then, speak that right back to them.
If you want to communicate and get results, this is important for your content marketing and social media strategy.
Austin Eziukwu - Mr. MASSIVE
Social Media Strategy | Marketing
THE LOI-LOI STORY
It was evening. I stood in front of the woman's kiosk to buy something.
She was not responding to me after I told her exactly what I wanted. "Madam, give me 3 wraps of LOI-LOI."
Strange.
6/
On social media, that makes you lose sales.
For any brand I work with or manage, I make it a priority to study the audience, and even follow the conversations in the comments and tags, just to see what language they use to describe our product and their problems.
Johnny Drille effortlessly does this surprise thing.
How does he plan, together with others, that this is WHEN we want to share this with the rest of the world on socials, and they all respect it?
All videos and pictures, memories well-documented. Till it's time.
Lovely.