Chris Hurley

NetApp Tech Marketing Engineer, NAS expert and evangelist. Opinions are my own.

[Ⓜ️ayana @billiongjgly]

@ShegunTweets Shed more light

[Jack @jackcoder0]

A guy signed up for Amazon Prime in 2018 for one reason: free 2-day shipping.

He's renewed every year since. $139/year × 8 years = $1,112 total. He's used Prime for exactly 1 thing free shipping on Amazon orders. That's it. Eight years. One feature.

He's never opened Prime Video. Never streamed Prime Music. Never uploaded a photo to Amazon Photos. Never claimed his free Grubhub+ membership. Never activated RxPass for $5 prescriptions. Never checked Prime Gaming. Never read a free Prime Reading book. Never used Try Before You Buy. Never saved $0.10/gallon on gas. Never earned No-Rush Shipping credits. Never shopped at Whole Foods with his Prime discount. Never shared his membership with his wife through Amazon Household. Never used Amazon Fresh delivery. Never opened Alexa+ features. Never downloaded a free First Reads book.

One benefit out of sixteen. For 8 years. $1,112 paid for a membership he values at roughly $30/year the amount he estimates he'd spend on shipping without Prime.

His coworker who uses 13 of the 16 benefits and values her membership at over $2,400/year told him: "You've been paying for an all-inclusive resort and sleeping in the parking lot."

She showed him 11 Prime benefits that transform $139/year from a shipping subscription into the most valuable membership in American retail.

Here's the full playbook 🧵

[Chris Hurley @averageguyx]

FlexCache can definitely revolutionize the way you think of a "seamless global namespace" for your data. And industry analysts are agreeing! https://t.co/G8IWZ7pdh4

[NetApp @NetApp]

We helped @Infor cut storage costs by 65% and nail HIPAA compliance—all while laying down a foundation for secure, AI-powered innovation.

With security in every layer and #AI keeping threats in check, Infor shows what true #cyberresilience looks like: https://t.co/8JzkgdCVgt

[Chris Hurley @averageguyx]

You know your company loves you when........

FREE BEINGETS!!!

#NetAppLife #NetApp

[Chris Hurley @averageguyx]

How NetApp FlexCache turns the data bottleneck into a breakthrough for creativity in the media & entertainment industry, providing seamless global collaboration and instantaneous data access. https://t.co/kmhh4Y8PJQ

[Chris Hurley @averageguyx]

NetApp commits to halve its Scope 1, 2, and 3 emissions by 2030 after SBTi validation, as AI continues to drive significant data centre energy consumption https://t.co/X1vwGcsNW7

[Chris Hurley @averageguyx]

Tired of the storage team always taking the blame? Discover how NetApp Data Infrastructure Insights slashes MTTI, ends blame cycles, and drives smoother operations in our latest blog! https://t.co/esUabprZrW

[Chris Hurley @averageguyx]

NetApp FlexCache TME, Elliott Ecton, drops in to discuss the latest information around the sparse caching feature for NFS and SMB workloads https://t.co/HEWKZOhFL7

[Chris Hurley @averageguyx]

NetApp is poised to ride the fourth wave of technology as it embraces AI-driven data infrastructure, following a legacy of innovation in three prior waves. https://t.co/DqOjamcf3h

[Chris Hurley @averageguyx]

C'mon @AmericanAir why won't you keep the boarding doors open until departure if you know someone has a tight connection? Or at LEAST let us know in the app that the boarding door is closed so we don't try to kill ourselves running through the airport!

[Chris Hurley @averageguyx]

Since the dawn of advanced generative AI, threat actors, and security defenders have used the new tech, with a new NetApp survey examining that double-edged security sword and finding many execs predict more cybersecurity issues. https://t.co/f21s3QmCEc

[Chris Hurley @averageguyx]

At NetApp, we recognize that AI is not merely a technological tool—it's a transformative mindset that can reshape organizations and industries. https://t.co/w3wd9q5lG3

[Chris Hurley @averageguyx]

Five ways NetApp can help you solve data infrastructure complexity with unified data storage. A new infrastructure and data storage approach could help you eliminate the five most common types of data management complexity that IT teams face. https://t.co/mg9qjzULmJ

[Chris Hurley @averageguyx]

Details of an upcoming live session discussing NetApp AI vision and strategy, giving you a roadmap to align your goals with the future of enterprise AI. Learn why strategy for enterprise AI is crucial. https://t.co/JSZqkqEKJn

[Chris Hurley @averageguyx]

NetApp ONTAP arrays can now be plugged into an AWS Outpost system to provide external block storage in data centers and edge locations. https://t.co/fZuw5Xazdg

[Chris Hurley @averageguyx]

Delve into the costs of data waste and how building an intelligent data infrastructure can start your journey toward IT efficiency and cost savings. https://t.co/8UWIvepNet

[Chris Hurley @averageguyx]

NetApp shares its strategy to boost data intelligence and security, supporting enterprises with AI, ransomware protection, and cloud tools. https://t.co/PQb2sKNwNz

[Chris Hurley @averageguyx]

This week, the NetApp A-Team joins us to discuss the latest NetApp hardware announcements, including the new A90 platform and some new BlueXP additions! https://t.co/rz8kEdu2sR

[Chris Hurley @averageguyx]

NetApp announced updates to its enterprise storage offerings, including the new NetApp AFF A-Series and AFF C-Series systems, providing mid-range, all-flash, unified data storage and updates to NetApp StorageGRID. https://t.co/qO3tb6xd6L