Billionaire Robert F. Smith and @LiveNationUrban just announced a massive new HBCU festival (@AwareFestival) in Atlanta to eliminate student debt.
Learn more at: https://t.co/K9mlszjRQZ
HBCU AWARE FEST 2026 (@awarefestival), launched by the Student Freedom Initiative and @LiveNationUrban, is bringing one of the biggest lineups of the year to Atlanta to help tackle HBCU student debt.
Jill Scott, John Legend, Earth, Wind & Fire, Metro Boomin, GloRilla, Tems, Jeezy, Coco Jones, Common and more are set to perform, with appearances from Robert F. Smith, Mayor Andre Dickens, Chris Paul, Angel Reese, Big Boi, 2 Chainz and the cast of Hell’s Kitchen.
The goal: raise millions for HBCU students and spark a national conversation about the student debt crisis.
Tickets https://t.co/iCTZrrnuZs
#HBCUAwareFest is the first fundraising event supporting HBCUs nationwide, where culture meets purpose. Together, we’re empowering students to build debt-free futures and generational wealth.
Financial literacy isn’t just about managing money. It’s about mastering your future 🎓
HBCU AWARE FEST hits Atlanta in Spring 2026. Live Nation Urban and Student Freedom Initiative unite music, culture, and education to tackle the student debt crisis and uplift HBCUs.
@awarefestival@livenationurban@StudentFreedom
Thank you @YahooNews for spreading the word about #AwareFest2026! Music has power. Education has promise. Together, we have impact. 🎓🎶
https://t.co/kHJ236tw7a
"We're building a national movement of allies, artists, activists, and students to support the institutions that are the foundation of our culture." Shawn Gee, President of @LiveNationUrban.
This is bigger than a concert. This is a movement. ✊🏾🖤
#AwareFest2026#HBCUAwareFest
HBCU AWARE FEST is a 💥 Call to Action 💥!
▪️Black college grads carry an average of $38K in student debt
▪️74% of Black graduates delay homeownership & 51% delay family planning
▪️The wealth gap continues to widen
Join for music, culture & education for REAL CHANGE! #AWAREFEST