@derek_j_morris The first time I watched it was on a flight and I also cried, but @nicefryroll told me it doesn’t count because of some study about how people cry more easily on airplanes in general.
@derek_j_morris it has been noted that a key part of why these ads work despite not abiding by the typical Apple strategy of not mentioning the competition at all is that at the end of the ad we still love PC guy - an "oh you lovable goof" dig as opposed to something more antagonizing