@MaxKilworth plus embodying cool doesn’t necessarily involve dressing flashy and a lot of the times the aura doesn’t reflect on images. so much gets lost thru the screen and only aesthetic gets amplified
fashion isn’t just a commercial product, it speaks about the wearer!!!! it reflects human emotions!!!!! Bring back the “is fashion art” discussion!!!!! Take personal identities seriously!!!!
I don’t like how we’ve gone from thinking of fashion as art to analyzing the business aspect as outsiders. I genuinely believe there’s no real insight but an excuse of unsatisfying work with “it has to be commercial!” “but the chinese market!” “say what you want but it sells!”
Fakemink wearing JJL (Jarod John Leonard) for Vogue UK’s March 2026 Issue
9 months ago I started JJL with my best friend. If you told me within that time, the brand would be featured in the biggest fashion magazine in the world, I’d never believe you.
if my child was a therian i’d lowkey help them make a cute mask idk some of yall are so boring and serious and frankly a little too scared of what’s foreign to you