B_intent

Beyond Intent helps customers answer questions about their clients using tools and technology

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DOJ vs. Google: Can the digital media industry learn from the last 15 years? https://t.co/O6dRAT9Q8c

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Why Twitch is launching its own Fortnite Creative experience, ‘The Glitch’ https://t.co/jki41KMSnw

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DMEXCO Briefing: Google’s antitrust troubles spark uneasy schadenfreude https://t.co/9ca8GZtXsZ

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Broadcasters and advertisers expected a lot from the Olympics — was it worth it? https://t.co/MfAbsvTQGe

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U.S. v. Google: Ad tech antitrust trial by numbers — so far https://t.co/phvTM254zZ

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How decision intelligence bridges the gap between clean rooms and decisions https://t.co/oPEGkqQOxw

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Why Dow Jones is integrating its B2B businesses into its consumer event franchise, the Journal House https://t.co/CE5VeAsIeI

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Is digital OOH winning over more political advertisers? Kind of https://t.co/X3LRqxZVlu

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‘There’s a point of diminishing returns’: Why retail media’s reckoning is said to be on the horizon https://t.co/9PonhArO9V

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Ad tech rivals reveal how Google stifled competition in DOJ antitrust testimony https://t.co/jTaqME0QuR

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X is on the hunt for more ad dollars at its latest client council meeting https://t.co/Uct86L2g6H

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Dispelling the myths of mobile advertising on the open internet https://t.co/AlyOn0CA4W

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Google might be close to a breakup, but sources warn authorities to ‘be careful what you wish for’ https://t.co/JHlJClNcrs

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As Google’s antitrust trial intensifies, the ad industry speculates the consequences of a potential breakup https://t.co/cqaKtCEo0I

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Media Buying Briefing: Agencies cultivate the next generation of influencers through gaming https://t.co/IuEFwYO82a

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Google antitrust trial reveals the ‘succeed at all costs’ culture behind the pursuit of ad market domination https://t.co/RO6nklWT7X

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Coca-Cola commits to ‘critical’ open web advertising through curation https://t.co/B866Wp5BH5

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Future of TV Briefing: Why owned channels are key to creators’ commerce businesses https://t.co/pRxm2cR0k2

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Are moviegoers burning out on Hollywood’s gaming adaptations? https://t.co/bAP5Zrzke6

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With AI bias still a sticking point for clients, agencies mix human and technical fixes https://t.co/bTmx6gJh21