Backpocket Club

The digital marketing team behind super creative and culturally relevant brands. 📍 Leeds + Liverpool 🕺🏻 Climate Positive

[Backpocket Club @backpocketclub]

Why does making good social media content take SO long? 🤦‍♀️

We can help! Our creative team captures 1 months-worth of GREAT social-ready content... in just 1 day.

[BBC Radio 1 @BBCR1]

We love you Lewis Capaldi ❤️
Glastonbury crowds are the best.

[LEEDS 2023 @LEEDS_2023]

Celebrate what makes #Leeds great! Watch the talent, culture and communities of this city take centre stage in Letting Culture Loose - a film about quiet greatness ✨

Watch it now at: https://t.co/F2ICWSbRCN

[Backpocket Club @backpocketclub]

Making drinks for the office - you decide:

[James Thornhill @journothornhill]

Music artists. There is no conspiracy to why journalists aren't covering your music. Most now are unpaid or low paid, doing it for the love, bombarded with new music. It isn't an "us versus them" situation. Talk to us.

[Backpocket Club @backpocketclub]

Facebook currently in the lead...

[Backpocket Club @backpocketclub]

@KSI A pigeon on your arm would really make this look pop! Call me.

[Backpocket Club @backpocketclub]

Underrated marketing tool:

Kindness

[Backpocket Club @backpocketclub]

Make your words sing.

[Backpocket Club @backpocketclub]

We blasted Mariah Carey over our office speakers today and increased our productivity by 10X and MRR by 1000X.

[Backpocket Club @backpocketclub]

'What's with the pigeon?'

Oh, you mean Betsy?

Ask her yourself: https://t.co/izh440P9ED

[Backpocket Club @backpocketclub]

Strong body = strong mind. That's what I tell all my pigeon friends.

[Backpocket Club @backpocketclub]

Top Tip: Use AI to reduce your IQ.

[Backpocket Club @backpocketclub]

'What's with the pigeon?'

Oh, you mean Betsy?

Ask her yourself: https://t.co/izh440P9ED

[Backpocket Club @backpocketclub]

5 words to help CRUSH your copy:

• Free
• Secret
• Proven
• Instant
• Guaranteed

Power words like these☝️ create vivid transformations in your reader's mind.

[Backpocket Club @backpocketclub]

@elonmusk Yeah, but have you ever seen a baby Pigeon?

Didn't think so.

[Backpocket Club @backpocketclub]

A bummer for brands and advertisers?

Actually, it may help your Twitter Ads reach more of the right people - reducing excess ad spend!

There's no official word yet on when this will roll out, but we'll keep one eye open for you... 👁️

[Backpocket Club @backpocketclub]

Twitter update!! 🚨

Twitter is testing ad control settings to allow users to opt out of certain sensitive ad categories.

The update is similar to the control offered by Meta, which allows users to opt out of ads related to politics, pets, and more...

[Backpocket Club @backpocketclub]

Cooee!

We’ll be delivering a session on Music Marketing at the next @_launchpadmusic Innovators workshop! Monday 20th March at Sheaf St alongside James Bevan from @_oneninenine

🚨 Sign up before it’s full! https://t.co/l8y5kkPH3X

[Backpocket Club @backpocketclub]

@FitFounder Bird bath

[Backpocket Club @backpocketclub]

Copywriting Tip:

Relatable copy = effective copy.

Describe your product with similies.

Instead of "Delicious Sunday Roast"

Say: "Tasty, hot Sunday Roast like the one your grandma used to make".

Similes make your copy relatable!