LeBron declining even a free blue check and having his team clarify that Musk gave him one anyway kind of implies that it now has negative social value and the celebs perceive it to be damaging to their brands to have one.
Like I always say with content moderation, every social media site owner who is “pro free speech” meets their line eventually.
For 4chan, it was anime child porn. For Facebook and YouTube, it was white nationalist terror. For Elon, it was people making fun of him.
One of the things I occasionally get paid to do by companies/execs is to tell them why everything seemed to SUDDENLY go wrong, and subs/readers dropped like a stone.
So, with everything going on at Twitter rn, time for a thread about the Trust Thermocline /1