I read @JamesClear's Atomic Habits. It was life-altering! Then I decided to see if we can apply his methods to build a more customer centric org. A thread ๐
So where are you in the confidence spectrum? Are all your customer signals coming from affirmation, or do you have the ability to interpret the signals coming from your internal accomplishments as well?
Read more: https://t.co/YyCHIrV3Ni
Know the difference between confidence gained by affirmation vs. accomplishment? Listening to a podcast between @shaneparrish and @JohnCMaxwell gave me ideas on how to separate signal from noise when it comes to customer feedback. A thread ๐
Confidence by accomplishment is gained by focusing on the actions customers are performing, vs. only on their words. I am not saying that survey results and analyst rankings are unimportant - but they're useless until we layer that information with actual behavior of customers.
Law #4: Make is satisfying - Measure the results, celebrate them and share them broadly. Shout them from the rooftops!
Details in my article at https://t.co/X7BFyIhEXF
Law #2: Make it attractive - You do this by sharing the insights that the data is telling you. Your peers will care more about the data if they know that it is going to solve some of the problems they are grappling with.
Law # 3: Make it easy - Go beyond the insights from the data and give them an action plan. If you tell your LT not only what needs to change, but offer a few recommendations on *how* to change, your advice will be taken seriously.
I live by these words. I've seen my own discipline become a habit and then second nature.
2020: I grew a daily exercise habit.
2021: I will pour myself into helping others via my blog.
"Discipline is more reliable than motivation."
โ @shaneparrish
My post discusses three components that make up CX strategy - understanding the problem, measuring the key pieces and democratizing the insights.
Stuck on CX Strategy
https://t.co/ZcwIwQxYr0 via @barnali_c
Do you find โstrategyโ to be a loaded word? Is it confusing sometimes? I have a mini-thread for you.
In essence, a strategy is a set of guiding principles that creates a framework for decision making within a company.
If we are clear about why we are doing something (our vision), what we want to achieve (our mission, goals, objectives, etc.), *strategy* tells us the **how**.
On a related note, a CX Strategy will help us achieve our business goals while keeping our customer front and center.