@KaeliGarcia1@Ghanem_Elhersh The options for advancement seem endless for technology! I agree that the future of social media is every-evolving, and I also believe that it will be extremely fast paced. Platforms will have to consistently develop new ways to keep users engaged. #MCOM_4351@Ghanem_Elhersh
The future of Social Media Marketing is exciting, yet intimidating. Social media has grown to lengths that were never imagined & I’m very curious to see how things will evolve. I think it will become personalized to each user to hold on to engagement.
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@xliciaaaa@Ghanem_Elhersh Listening is also important for businesses to understand what consumers don’t want to see. It is a great tool that provides an advantage from multiple angles, because companies can hear the positive or negative talk surrounding their brand or products. #MCOM_4351@Ghanem_Elhersh
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Social listening is essential for businesses to understand the wants & needs of their consumers. Not only this, but there is also insight as to what consumers don’t like. Listening opens up the opportunity to develop strategies based on the consumer.
@xliciaaaa@Ghanem_Elhersh#MCOM_4351@Ghanem_Elhersh while long videos are important for loyal customers who want to expand on their knowledge about a brand/product, short videos are typically more successful since social media has created a shorter attention span. Customers want instant entertainment.
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Using an online video as an opportunity to tell a story will encourage video sharing, as users will be able to connect to the content. (2/2)
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Online videos are a great tool to use in SMM. Short-form videos are more entertaining & engaging as they draw your attention in a short amount of time. Long-form videos are successful for customers wanting to expand their knowledge & loyalty. (1/2)
@savannah7740608@Ghanem_Elhersh I agree with this perspective! If a brand is just starting to grow their business, they should not aim to create multiple accounts. Instead, they should focus on developing a strong customer base and marketing strategy on one platform. @Ghanem_Elhersh#MCOM_4351
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The use of social media has become essential for any brand or company. A brand’s target audience should help to determine if increasing the number of accounts would be a good objective for a brand. They should ask: who are we trying to reach and how?
@xliciaaaa@Ghanem_Elhersh It is crucial to have an objective in mind, or else a strategy will have no purpose. Strategies differ on a case by case basis, but will always determine the actions needed for successful marketing. #MCOM_4351@Ghanem_Elhersh
Though there are many steps to social media marketing, the two most important steps in the planning process are goal setting & determining a strategy. You must have an objective in mind, then you must develop the actions necessary to achieve it.
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