Two of the most important analytical metrics for social media are Customer Acquistition Cost and Marketing Originated Customer %. These two metrics together tell a marketer how much it costs to acquire one customer and whether or not their camaigns are effective. #WefersSF18
It is just as important to be able to report upon and communicate your analytical findings as it is to understand them yourself #WefersSF18 https://t.co/NTane3rHeA
I would add one more tip, which would be to know what value you provide. You can't do anything else on this list unless you know why people are watching you. #WefersSF18
U know you need to be on Social Media YouTube, Facebook, Twitter, Instagram.
But as beginnner all of this is overwhelming & complicated.
So how do you start ?
Read the full article!!
https://t.co/6CNUMRVNxn
The modern marketer must have hard skills and soft skills:
Hard skills:
- Analytics
- Content strategy
- Social Media
- Mobile
- Ecommerce
Soft Skills:
- Creativity
- Resourcefulness
- Adaptability
- Collaboration
- Leadership
#marketing#entrepreneur
Use them all! The best way to maximize all social media platforms is to use the same content across platform, but with a different target. For example, the full video you put on YouTube could be made into a short teaser on Instagram. #WefersSF18
Having a strong call-to-action is one of the most important aspects of translating to a sale, but you can't reach the point to offering a CTA without all the little things such as being lively and creating good content #WefersSF18
6 Digital Marketing Tips to Help Grow Your Business
1. Call Your Audience to Action
2. Be Quick and Compelling
3. Tailor Your Landing Pages
4. Invest in Great Images
5. Be Lively on Social Media
6. Embrace New Technology
Retrieved from https://t.co/RE94q7O04o
The most important aspect of optimizing content is understanding how Google search works. This is a webpage made by Google explaining Google Bots and how they work to optimize the webs data. https://t.co/0d1CLaIcO0 #WefersSF18
Great article that includes some important SEO techniques. I would add to its tactic of keyword optimization that basing content around overall topics is more important today as Google algorithms have advanced allowing them to make connections between keywords. #WefersSF18
I find it interesting that these three aspects are the most important to millennials on LinkedIn as opposed to things like safety, job security, & appreciation for work. This may be attributed to the massive number of sales people on LinkedIn #WefersSF18
A more advanced content article for those that have reached the point of promoting their business or product. I didn't even know that LinkedIn offered advertising platforms. Did you? #WefersSF18
Stella Artois's Pinterest strategy vs their Twitter. It is clear that they are using each medium differently based its best uses. Twitter to be quick and fun, Pinterest to be more serious and useful #WefersSF18