Beda Binder 🚢

Curious about experiential gamification? // Former engineer turned entrepreneur // Building digital games for brand experiences in the real world

[Beda Binder 🚢 @bedabinder]

HyperFrames

[Monologue @usemonologue]

Keyboards are so 1983.

You only need one key—Monokey, the limited edition device that turns your voice into text in Monologue.

We're giving away 10, along with a free annual subscription to Monologue.

[Beda Binder 🚢 @bedabinder]

@carlvellotti CC

[Carl Vellotti 🥞 @carlvellotti]

Every PM should be using Claude Code.

So I built a HUGE course for you to learn Claude Code... IN Claude Code!
🔹 Complete guide
🔹 Make PRDs, analyze data, create decks

Soon, I'll sell it for $149.
For the next 24h: FREE!

Follow + RT + comment "CC" & I'll DM it.

[Beda Binder 🚢 @bedabinder]

#Mocalized by $MOCA 👁
I claimed 4528.53 $MOCA from the @Moca_Network Moca ID airdrop! Claim yours here ➡ https://t.co/FV4ucjb54u

[Beda Binder 🚢 @bedabinder]

RP Missions completed 🎯 Goals unlocked 🔓Shards generating 💎

On my way to claiming the Mocaverse Community Badge for $ATH @AethirCloud airdrop!

[Beda Binder 🚢 @bedabinder]

I just earned 120 RP to unlock Advanced Goals in the @MocaverseNFT @AethirCloud Shard Rush! I’m only 2 goals away from maximizing my Shards generation for $ATH 🪂

[Beda Binder 🚢 @bedabinder]

Miners, come join me in a special edition of the @MocaverseNFT Shard Rush and #Mocalize @AethirCloud for $ATH rewards!

[Moca Network @Moca_Network]

$MOCA Public Sale ended with a BANG 💥

✅ US$29.3 million funds pre-deposited
🎉 12x+ oversubscription based on available allocation
👥 17k unique KYC-ed users participated
🐳 US$9.8 million committed for the Whale Category
👁️ 87% NFT Lots secured by Moca NFT holders
🤝 80k Waitlist Lots committed

Despite being the highest valued sale, $MOCA Public Sale broke a few @CoinList records in 2024 👇

•⁠ ⁠FASTEST to be oversubscribed
•⁠ ⁠MOST funds committed
•⁠ ⁠HIGHEST participation from Project's community

Together with @animocabrands and our Mocaverse Partner Network, #MocaFam witnessed and participated in the next evolution with @MOCAFoundation as $MOCA is integrated into the largest on-chain cultural economy - Mocaverse

Sales results will be announced on May 7 with unsuccessful commitments refunded to users' CoinList account on the same day

WHAT'S NEXT? 🪂🪂🪂

[Moca Network @Moca_Network]

With 1.4M+ Moca ID holders, we're on the path to full MOCALIZATION

To those who are:
✅ Active
👁️ Mocalizing
💯 Stacking up RP

$MOCA airdrop from @MOCAFoundation is coming your way 🪂

The more RP earned, the earlier and more $MOCA you can unlock 🔓

Don't fade RP 👁️

[Beda Binder 🚢 @bedabinder]

Miners, come join me in the @MocaverseNFT Shard Rush!
Refer frens to earn RP, Invite Codes and rewards #Mocalized

[Beda Binder 🚢 @bedabinder]

@dickiebush review

[Beda Binder 🚢 @bedabinder]

Another example of a successful digital experiential gamification:

Sprite Shower Challenge

Whenever a player scores a basket, his buddy receives 24 seconds of warm water for a shower.

A perfect experience for the music festival season in Switzerland.

[Beda Binder 🚢 @bedabinder]

Customer Psychology 101 of experiential gamification:

Need for Autonomy

This is a fundamental aspect of human motivation.

Games that offer choice and the ability to control one's own actions can significantly boost engagement and satisfaction.

[Beda Binder 🚢 @bedabinder]

Want to understand your user's perspective in your brand experience?

Try this:

Player Journey Mapping

Visualize the journey a player takes through the game, including their motivations, challenges, and interactions.

A powerful tool in creating engaging gamified experiences.

[Beda Binder 🚢 @bedabinder]

Another style of gamification to use in brand experiences:

Exploratory 🔎

This style encourages players to discover new areas, concepts, or features.

Curiosity and discovery are key motivators.

Example: treasure hunt

[Beda Binder 🚢 @bedabinder]

This is a perfect example of digital experiential gamification:

MultiBall

This technology allows to track people and balls in front of an interactive wall.

It was first invented as a digital upgrade for squash, but now allows to upgrade all kinds of fun activities.

[Beda Binder 🚢 @bedabinder]

Digital Experiential Gamification 101:

Avatar

A digital representation of a player within the game.

It would greatly enhance personal connection with your brand experience, if you manage to pull this off at an event.

[Beda Binder 🚢 @bedabinder]

Another example of a successful digital experiential gamification:

Capsule Game for Nescafé Dolce Gusto

Player get immersed into the world of Nescafé Dolce Gusto.

They start the game by inserting a real capsule.

Depending on its color the graphics of the game changes.

[Beda Binder 🚢 @bedabinder]

Customer Psychology 101 of experiential gamification:

Need for Competence

The Self-Determination Theory in psychology suggests that humans have an inherent need to feel competent.

Therefore provide challenges that are not too easy (boring) nor too hard (frustrating).