Behavioral Design

Behavioral Design Network: The Fusion between #BehavioralScience, #Design and #Business Practice is the Next Growth Avenue.

[Nick Naumof @NicholasNaumof]

All so-called judgment biases can be explained by 3 universal imperatives (rules):
1. Successfully reproduce - have children that have children of their own.
2. Defend the tribe.
3. Survive.

[Nick Naumof @NicholasNaumof]

I found this picture on an engineer's cubical. It's worrisome that people who should be able to think logically compare time with speed. I was barely passing physics in school, but at least I know to compare similar things.

[Nick Naumof @NicholasNaumof]

Standardized tests are good defensive tools:
Useful to eliminate the worst.
Useless in picking the best.
https://t.co/qomXQB9V3O

[Nick Naumof @NicholasNaumof]

“Designing experiences for people who want to be somewhere else” by Dave Hayes https://t.co/ZNzC551tYI

[Nick Naumof @NicholasNaumof]

Liberal democracy and vaccination are losing support & ground because they were successful: people no longer see the problems they solved.

[Nick Naumof @NicholasNaumof]

Most efforts to control traffic don't work. Here are four things that do. via @ggwash https://t.co/HEjEW51Ygk

[Nick Naumof @NicholasNaumof]

Interesting (and rather well known already). Though, actual behavior wasn't measured. https://t.co/ZJrTLLD9VC

[Koenfucius 🔍 @koenfucius]

Blogged: Numbers large and small-how come Starbucks doesn't sell £8 coffee? On how we treat large and small numbers differently... or not. https://t.co/xFFyYUFXTs

[Koenfucius 🔍 @koenfucius]

£1.80 for an hour in a deckchair feels pretty cheap, but £120 for a season ticket with unlimited use feels expensive. How come? The quirks of springonomics: https://t.co/WIYJzK2H7i

[Nick Naumof @NicholasNaumof]

I would be in awe of someone who took the risk of having a face to face encounter with a grizzly bear by hunting it at short range and be disgusted by someone who used a long-range sniper riffle to kill a dangerous beast at no personal risk. Both methods produce the same trophy.

[Nick Naumof @NicholasNaumof]

You are outraged by headlines you see online because the headlines are designed to provoke outrage. This is because online outrage drives engagement (clicks, likes etc.).

[Nick Naumof @NicholasNaumof]

(His) Grandma Was A Behavior Designer https://t.co/bDS9r4YNfW

[Nick Naumof @NicholasNaumof]

The Evolved Decision Maker by @MaxBeilby https://t.co/g1LjO7R5mu

[Shane Parrish @shaneparrish]

“A stupid decision that works out well becomes a brilliant decision in hindsight.” — Daniel Kahneman

[Nick Naumof @NicholasNaumof]

In order for a signal to be believable, it has to be costly to the signaler. https://t.co/qomXQB9V3O

[Nick Naumof @NicholasNaumof]

Why does Truth need a business model?
https://t.co/qomXQB9V3O

[Nick Naumof @NicholasNaumof]

When to fire a cannon and when to use a precision knife in behavioral design - https://t.co/KZy8a3eD2g

[Nick Naumof @NicholasNaumof]

How to overcharge by giving discounts https://t.co/ybOJLEqa1e

[Nick Naumof @NicholasNaumof]

What makes a degree valuable: https://t.co/wyflJxuWrC

[Nick Naumof @NicholasNaumof]

Applications of behavioral science don’t happen in a vacuum https://t.co/XpVVX0m0S5