Bruce Eidsvik

A Canadian running a consultancy that helps B2B SaaS companies build GTM best practices. Big on demand generation, customer experience, cycling and skiing.

[Bruce Eidsvik @beidsvik]

We have been trying to tell the government at all levels since Jasper- the answer is not a carbon tax - manage your damn forests - but there are some many overlapping jurisdictional issues especially around national parks that the focus is on finger pointing. Wildfires don’t give a shit about jurisdictions and the answer is not complicated!

[Greg Brady @gregbradyx]

2025 Spending Amounts, per Government of Canada (the third stat is from Global Affairs Canada):

Domestic Wildfire Prevention & Forest Maintenance - $108-150 million

Domestic Wildfire Suppression (reactive - all spending after fires start/spread) - $1-1.4 billion

FOREIGN climate & environmental aid - $1.1 billion

The takeaway?

Canada spends roughly 10X more on foreign climate/environmental aid ($1.06 billion/year) than it spends federally on proactive domestic wildfire prevention and forest maintenance.

The damn numbers are the damn numbers.

Canada’s climate finance for developing countries https://t.co/rr2NnmQpQZ

Ask your Liberal MP to justify this the next time they’re bragging about sending even more grocery benefit cheques out because more Canadians can’t afford to eat than ever before.

[Kirk Lubimov @KirkLubimov]

Every year wildfires in Canada release more carbon dioxide than any carbon capture project can sequester. That's besides destroy communities and businesses.

Instead of investing in wildfire fighting capabilities to protect the environment and Canadians, the Liberals will spend $20B+ on a project that will do neither.

You must understand, it's not about the environment its about engineering a new mechanism for wealth transfer and controlling capital flow. Environment is just the excuse for the headlines.

[RMC86 @RMC19861987]

The Pathways Project. Carney's blackmail of the oil industry.
1⃣ Cost is $20 to $30 billion. 75% paid by 🇨🇦 taxpayers (50% Federal, 25% Alberta).
2⃣ Will make NO climate difference. Human industry makes 35 billion tonnes of CO2 per year & GROWING. Pathway's CO2 reduction when completed in 2035 will be 6 million tonnes. 0.017% of current total.
3⃣ No other oil producing nation burdens their industry with this. It makes our oil more expensive. There is no identified customer willing to pay a premium for "decarbonized oil."
4⃣ Brookfield is heavily invested in carbon capture.
💰This is brazen corruption & economic sabotage being given a free pass by legacy media.

[Bruce Eidsvik @beidsvik]

@cbcwatcher we don’t need Trump to impose tariffs, we do it to ourselves - this is a really dumb move when we’re trying to remove inter provincial trade barriers

[JayGen 𝕏 er🇨🇦 @JayGenXer]

YOU GO @BenMulroney !!

This is exactly why trust in Canadian media is in the toilet.

A group of young men in Victoria, BC, harass women enjoying a sunset near Beacon Hill Park. One pulls a machete. People get seriously injured. Straight-up life-threatening violence.

CBC in BC? Crickets. Zero coverage.

But a white guy having a meltdown with racist comments at a Costco in Halifax? Wall-to-wall coverage.

The priorities are completely backwards. Media obsessed with narrative over public safety. They’ll bend over backwards to avoid certain stories while amplifying others that fit the script.

After years of this selective reporting, Canadians aren’t stupid. We see the pattern: downplay the violence, protect the narrative, and pretend everything is fine.

Real journalism would report the facts without fear or favour. Instead we get this.

Media like this cannot be trusted. Period.

#cdnpoli #MSM #VictoriaBC #MediaBias

[Joakim 🌹🇳🇴🇪🇺 @joakial_]

The Norwegian people are ready to welcome the national team at the Royal Palace

📸 The Norwegian Football Federation

[Bruce Eidsvik @beidsvik]

@ExnerPirot That is very encouraging!

[American Nightmare 🇺🇸 @thewakeninq]

Teaching the rest of the world how to be proud, yet humble. How to celebrate and honor your country without destroying cities and causing chaos. 🇳🇴

[Kirk Lubimov @KirkLubimov]

The FBI busted Punjab originated narco and criminal gang, Bishnoi, that are freely operating in and out of Canada.

In their indictment the criminal gang were immigrating people into Canada using work visas and student - which don't have background checks, using fake information and documents.

The Liberals were literally immigrating criminals into Canada, and then surprised why crimes grew by triple digits. Now, they have no idea where anyone is.

The fact that there is no mass investigation into how it is so easy to immigrate into Canada in masses with fake documents just shows how corrupt the whole system is.

[Anthony Koch @Anthony__Koch]

If a Conservative government had agreed to the terms Carney just did on the Gordie Howe International Bridge the entire Canadian political and media class would be accusing us of selling out to America 51st State style.

[Jay Nelson 🍁 @StoneSculptorJN]

If by calling me a “climate denier” you mean that I don’t think the government of Canada can control the Earth’s climate, by taxing the shit out of us, then yes, I am a climate denier.

[tobi lutke @tobi]

“I’ve now been disrupted at a podcast about Jewish entrepreneurs, at the opening of a Jewish community centre, and at a fireside chat about building companies. None of those events had anything to do with politics. The only common thread is me, a proud Jew, on a stage.”

Thank you @harleyf for saying it like it is.

https://t.co/ryaGMafHAV

[Geronimo Morgans @GeronimoMorgans]

Dear Norway fans,

Thank you & I’ll say it again… you have been, beyond any argument, the most extraordinary supporters at this entire tournament.

From a country of five and a half million people, you crossed oceans, packed out stadiums, dressed American streets in red and white and transformed every single fixture into a carnival of noise, pride and unshakeable joy.

Three decades away from football’s biggest stage, and yet you returned carrying no sense of entitlement: only pure, infectious energy.

Your team repaid every ounce of that devotion, reaching a first ever World Cup quarter-final in the nation’s history, smashing straight through the old ceiling of the last 16 that had stood since 1938 and 1998. a stunning knockout of Brazil to even get there (a nation Norway have somehow never lost to across World Cup history).

The Viking Row wasn’t just a celebration for your own players. It moved rivals. It captivated neutrals. It swept up the entire watching planet.

England brought the run to a close. But nothing can erase what unfolded here. The finest chapter Norwegian football has ever produced. Walk away with your heads held high.

Thank you, Norway. For the emotion. For the history you carved out. For the row we’ll be talking about for years to come. Unforgettable. 🇳🇴

[Rachael Thomas @RachaelThomasAB]

This is insane.

An internal report by Parks Canada calls the creation of national parks “harmful” and a “colonial injustice” — a document that was kept from the public for two years.

Instead of simply celebrating Canada’s natural beauty and history, Parks Canada is now reviewing heritage sites through an ideological lens.

Canadians are proud of our national parks and historic sites. They should be protected, preserved, and celebrated, not treated as something to be ashamed of.

[Bruce Eidsvik @beidsvik]

My father spent his career at Parks Canada and helped create 17 of our National Parks and while working with UNESCO and UICN created the idea of World Heritage sites and put many of those same parks on that list. He is rolling in his grave and would be disgusted with what Parks Canada has become. This policy attempt also sickens me. How can we continue to denigrate the very best things our country can provide, how can turn everything western civilisation has created into some sort of sin against humanity - its pathetic.

[David Knight Legg @KnightLegg]

Alberta is debating independence. It is also leading all of Canada in foreign direct investment, capital inflows and job creation.

We don’t have to be in a state of national economic decline. Alberta is leading because we have a foreign direct investment strategy that pivots off of the 2019 decision to cut corporate taxes to 8pc the lowest in the nation and now make more corp tax revenue than we did at 12pc. Because when you cut taxes and an economy grows, you make more money at lower tax rates.

We also cut red tape and regulations and built a strategic plan with some of the best companies in the world to diversify the economy and make it more resilient.

Cut taxes, streamline and simplify regulations. And work with the best companies in the world to build the economy of the future.

The META deal is just the tip of the iceberg on provincial data infrastructure that will enable all kinds of other businesses.

@ezralevant @RebelNewsOnline

[Danielle Smith @ABDanielleSmith]

Fact check time.

Older data centres required massive amounts of water and took large amounts of electricity from the grid. What Alberta is building is the complete opposite.

@meta's Sturgeon Data Centre will use a closed-loop, liquid-cooled system with dry cooling that requires no operational water use for cooling. In fact, it will use less water than an average Alberta golf course.

The data centre campus will be developed under Alberta’s “bring your own power” approach. Rather than relying solely on Alberta’s electricity grid, the project will combine grid-connected electricity with generation from a new $4.6 billion private-sector funded on-site natural gas power plant, helping protect grid reliability. This will benefit electricity customers across the province by reducing transmission costs by up to six per cent on Albertans’ utility bills.

[Bruce Eidsvik @beidsvik]

@MPelletierCIO It is truly shocking and depressing.