Ben Green

Co-founder & COO @Givingli building for human connection 🎁 backed by @sevensevensix & @snap

[Ben Green @bengreenesq]

So are we all just taking the day off until Fable 5 comes back? Like what’s the point? It’s like trying to work with a dial up connection after experiencing fiber internet.

[Ben Green @bengreenesq]

@DiligentPlane do you work at a startup? it's pretty obvious if you do.

[Ben Green @bengreenesq]

@TicketsData Don’t talk about my friend that way

[Ben Green @bengreenesq]

@TicketsData So build it bro

[Ben Green @bengreenesq]

@lydiahallie When will computer use come to windows?

[Ben Green @bengreenesq]

This is funny. @Givingli makes it so easy to actually do this.

[mariana Z @mariana057]

Just bought my coworker a 'Get Better Soon' card.

She isn’t sick, I just think she could do better.

[mariana Z @mariana057]

Just bought my coworker a 'Get Better Soon' card.

She isn’t sick, I just think she could do better.

[Ben Green @bengreenesq]

@TicketsData @SoFiStadium Not more than $50

[Bojan Tunguz @tunguz]

We've reached the point in software development where it's far far easier for a small cracked team to actually build a product than for any team in a big co get the "approval" from "all the relevant stakeholders". This will have major consequences for most incumbents.

[Ben Green @bengreenesq]

@TicketsData What platform is this?? 👀

[Ben Green @bengreenesq]

Heard this on Lenny's Podcast @lennysan with @jjen_abel and it stuck with me:

Jen Abel: “Don’t automate as much as you think you should.”

We’re all seeing AI SDRs blast out thousands of the same messages. Feels like everyone’s knocking on the same front door at the same time.

The smart move now? Find the back door. Do what others aren’t doing. Be more human, not more automated.

That’s how real relationships start—and it’s why we built Givingli Pro. The best sales leaders I talk to aren’t trying to scale noise, they’re trying to scale connection.

Outbound isn’t dead. It just needs to feel human again.

It's worth a listen: https://t.co/SdDaxuQgRJ

[Ben Green @bengreenesq]

@TicketsData Facts

[Ben Green @bengreenesq]

This is a cry for help for the $250B corporate gifting industry.

Got this text from a friend of mine who works nights and weekends at a startup that recently raised over $1B.

Unfortunately, some companies are still stuck handing out branded "swag" as a reward, but employees are waking up and asking for real rewards that add real value to their lives.

Lucky for them, there's @Givingli Pro.

[Ben Green @bengreenesq]

Since launching Automation @Givingli we’re seeing sales teams connect Salesforce to Givingli to drive ROI with incredible results.

Here’s the impact in numbers →

Independent benchmarks show gifting lifts response rates materially. Multiple studies and vendor reports cite around 40% higher response rates. Since only a small portion of extra replies become meetings and wins, I plan conservatively at 2% in the example below.

“What’s the ROI?”

Here's a quick 3X ROI example at the proposal stage:
- Proposals per month: 800
- Gift at proposal: $5 each
- Gift budget: 800 × $5 = $4,000
- Contribution per win: $1,000
- Lift in win rate: 2%
- Incremental wins: 800 × 0.02 = 16
- Incremental contribution: 16 × $1,000 = $16,000

Net: $16,000 − $4,000 = $12,000
ROI: $12,000 ÷ $4,000 = 3.0X

This is why the Salesforce to Givingli Automation is taking off. Automation removes effort and makes great follow ups the default. It eliminates friction, creates timely gratitude, and turns customer moments into revenue.

When a prospect books a demo, a proposal goes out, or a deal closes in Salesforce, a personalized gift is triggered automatically. No manual steps. No delays. A consistent, human touch that improves replies, meetings, and wins.

Check out this demo showing the Salesforce connection setup in less than a minute: https://t.co/MDVeSfNmNy

If you want the playbook we use with customers, comment or DM and I’ll send it.

[Ben Green @bengreenesq]

@TicketsData Looks incredible!

[Ben Green @bengreenesq]

@cristina_laki @SharkToothBio @UCBerkeley Amazing and inspiring!

[Ben Green @bengreenesq]

shout out @korylarson89

[Ben Green @bengreenesq]

New user Onboarding flow is flowing. 21 steps → 92% completion. I’d break it down, but some of you do that for a living.

[Ben Green @bengreenesq]

@alexxonly @antonosika @figma they don't. It's just aggressive IP protection to see if they can get others to stop using it willingly. Then they can convince the USPTO to put it on the Principal Register once it's built enough brand recognition to overcome the descriptiveness of the mark.

[Ben Green @bengreenesq]

@alexxonly @antonosika @figma As a former trademark lawyer, this mark is registered as "supplemental" which means it doesn't have full trademark protection and essentially, they can't prevent others from using it.