“To increase dwell time, create a reason for your guests to stay. Be relevant to your customers. We’re not in the entertainment business, we’re in the education business.”—Pete Smith, vp-digital at GMR Marketing https://t.co/KPykSUrzC7
Check out this article that our very our Scott Halstead contributed to: https://t.co/qPkN6tWKbS
"To Scott Halstead, managing director of Boston-based BGM Experiential, this means that college experiential marketing now has to be executed with social media kept top of mind..."