Chris Bick

CEO of Bickster

[Chris Bick @bickster]

Icon ASO Product Page Optimization test with our Chatster AI app
-17 days
-80% confidence
-19% improvement
-Never stop testing icons until you have a brand. Then make small tweaks to that icon or stop testing all together.

The mind is a terrible thing to waste🤯

https://t.co/eT9ewhElJc

[Chris Bick @bickster]

Bickster has been fortunate & grateful to be a successful App Publisher for the last 13 years. We're going to start posting what we did and the results to help other App Publishers. This first post is about a recent paywall or CRO test we did with our Fitbit to Apple Health Sync app.
- Paywall A/B test using Adapty
- Variant A - Vertical price layout. No pennies-a-day or comparative/equivalence framing. Simple “Best Value” badge.
- Variant B - Horizontal price layout. Includes pennies-a-day or comparative/equivalence framing. “Most Popular” and “Save 33%” badge. Price reorder with Lifetime in the middle.
- Test ran for 17 days with 11,000 unique views on each side.
- Validated by Adapty’s A/B test machine learning predicted probability to be the best (P2BB) at 90.37%
- And winner is…..  Variant B. It increase revenue by 20.1% over Variant A

As they say - LFG!!

https://t.co/IFA1XG5HBc

[Chris Bick @bickster]

@CalebDeannn Sure. If you can get cheap CPIs that convert but you can only go so far with UA if you haven't optimized your app store listing, onboarding, paywall, price.

7% vs. 11% is 57.14% growth. I'll take the 11% all day long over the volume. You hit a UA ceiling much sooner at 5% or 7%

[Chris Bick @bickster]

@YankeesWFAN FYI. We can hear all your conversations during commercials on SiriusXM.

[Chris Bick @bickster]

Strike back at cold temps with new Star Wars jackets - CNET https://t.co/7IvVoQWR1g

[Chris Bick @bickster]

I Am (Not) Sorry That I'm An Adult Obsessed With Disney World - Thought Catalog https://t.co/BDZz5cLuik

[Chris Bick @bickster]

It Only Took Steve Jobs 5 Words to Give the Best Career Advice You'll Hear Today - Inc.
https://t.co/F4PnatWYoB

[Chris Bick @bickster]

This Startup Got Banned From Google (But 3 Days Later, They Had a Meeting With Apple) https://t.co/g8VzQwMsQp

[Chris Bick @bickster]

When Google Banned This Startup, Apple Saved the Day @skillz https://t.co/LkJsPCUvvA via @Inc

[Chris Bick @bickster]

Wow. What a game #yankees. Did you see Judge touch second base when he came in to shake hands with his team? Lol. 👎

[Chris Bick @bickster]

Great article. Ending was great. "Doing the research and the hard work is the only way to keep your product relevant in the market" https://t.co/cZwWbYLaCg

[Chris Bick @bickster]

Here’s the Ionic, Fitbit’s long-awaited answer to the Apple Watch https://t.co/uCqZYwtJsd

[Chris Bick @bickster]

Tips For Tackling 6 Big Challenges Of Remote Work https://t.co/qIz7RtXh2W

[Chris Bick @bickster]

Fitbit reveals a few more details about upcoming smartwatch https://t.co/y7rChrbAun

[Chris Bick @bickster]

10 Apps That Will Help You Achieve Digital Marketing Wellness https://t.co/bQSxVifSjs via @lisabuyer, @sejournal

[Chris Bick @bickster]

Elon Musk says he may have depression, just like millions of overworked Americans in their 40s and 50s https://t.co/GlNQrOKvpH

[Chris Bick @bickster]

Opening day. Saratoga Race Track never gets old. 🏇https://t.co/17yiXc4ud2 #SaratogaSprings

[Chris Bick @bickster]

Will be interesting too see what games will be available and what game studios hop on board. #atari https://t.co/bBvKUsf0EJ

[CodeAI @codeorg]

Girls set AP Computer Science record…their skyrocketing growth outpaces boys! https://t.co/AAuwk6RqcU

[Paul O'Neill @PaulONeillYES]

Never gets old with these guys!!